Vidyard

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5 Types of Talk Triggers to Get People Talking About You

Vidyard

Are you more likely to make a purchase based on an advertisement or a product review? Every company is expected to provide a product or service that is sufficient. It’s easy for consumers to buy into a brand that equates their product with charity while getting more for what they paid for, two pairs of shoes for the price of one.

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10 Festive Holiday Video Ideas You’ll Want to Steal

Vidyard

Holiday videos are among the few opportunities marketers have to set aside their (well-intentioned) product-pushing agendas and focus on making a really good video, for the sake of making a really good video. By not making their product front and center, they made their ad memorable because of the feeling it left us with. And you can!

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5 Types of Talk Triggers to Get People Talking About You

Vidyard

Are you more likely to make a purchase based on an advertisement or a product review? Every company is expected to provide a product or service that is sufficient. It’s easy for consumers to buy into a brand that equates their product with charity while getting more for what they paid for, two pairs of shoes for the price of one.

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Why Customer Reviews Matter and How to Get Them

Vidyard

Whether you were looking for a place to eat dinner or making a purchase on Amazon, there’s a good chance it wasn’t too long ago. Personally, when reviews aren’t readily available, I go in search of them. The purchase rate for a product with a minimum of five reviews is 270% higher than a product with no reviews.

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7 Highly Effective Account-Based Marketing Tactics

Vidyard

Business buyers have a higher expectation of personalization than the average consumer, according to Salesforce’s State of Marketing Report , but when decision-makers are often groups rather than individuals, it can be tough to personalize marketing efforts. A coworker of hers went above and beyond for a target account at Amazon.

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Introducing GoVHS, Vidyard’s Most Innovative Product!

Vidyard

This new age of digital communication is only going to get noisier and we knew now was the time to take a step back, get personal and be seen. It suddenly hit him—what’s more personal than creating and sharing a home movie with your audience? The post Introducing GoVHS, Vidyard’s Most Innovative Product!

Product 13
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Introducing GoVHS, Vidyard’s Most Innovative Product!

Vidyard

This new age of digital communication is only going to get noisier and we knew now was the time to take a step back, get personal and be seen. It suddenly hit him—what’s more personal than creating and sharing a home movie with your audience? The post Introducing GoVHS, Vidyard’s Most Innovative Product!

Product 10