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14 ecommerce platform features that retailers can leverage to improve sales

ClickZ

PTG’s eBook lists several features that an ecommerce platform provides retailers to help improve shopper experience including multi-language websites, creating customer groups, and adding Amazon and Google payment gateways. Product-focused features — The heart of any good online shopping experience is the merchandise.

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Digital Transformation in B2B Commerce

Martech Advisor

When your business buyers are digitally native, bringing their personal online experiences to bear in their professional buying role, they expect your digital experience to be as intuitive as the experience Netflix or Amazon provides. Learn More: Improving E-Commerce Conversion Rates: How to Automatically Merchandise Your Content.

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Rethinking Retail with AI

Martech Advisor

AI helps retailers gain efficiency and improve agility at every stage of operations, including supply chain, marketing, sales and customer outreach. By alerting the retailer of emerging trends that human analysis would miss, AI gives retailers time to change product mixes, merchandising, messaging, etc., to increase sales.

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Personalization, segmentation, testing: How email marketers can use AI

ClickZ

Many marketers hear “AI” and think about chatbots or massive tech companies with seemingly unlimited resources: IBM Watson, Amazon Alexa, Netflix’s extraordinarily sophisticated recommendation engine. Rather than matching people with products, marketers can take merchandise and identify those people who will likely be most interested.

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The Future of Cashless Payments [+ How to Get Ready With Affordable Tools]

Hubspot

And now, QR code payments are one of the most efficient and popular cashless payment methods in the world. In early 2020, e-commerce giant Amazon announced its new contactless payment technology, Amazon One. The Amazon One device, however, can read and recognize these features. The numbers reflect this. Image Source.

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Ultimate List of Ecommerce Tools For 2020

Hubspot

It integrates with popular payment platforms like Stripe, Square, PayPal, Amazon Pay, and more. It’s an all-in-one ecommerce solution that processes more than $100 billion in gross merchandise sales each year. Magento stands out from other platforms with its efficiency, automation, and access to crucial data. Image Source.

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The 5 Best Retail Interview Questions and Answers

Hubspot

Your retail employees are the face of your brand, and often the number one defense against e-commerce stores like Amazon. Additionally, you'll need competent employees who can work efficiently to avoid long store lines. If customers like your salespeople, they might return for the excellent customer service alone.