Ambal's Amusings

SEPTEMBER 17, 2009

ClickInsights is an Expert Interview Series brought to you by Connect the Docs (ClickDocuments blog). One of the many goals of B2B marketing is to continuously forge better customer relationship. Recommended Resources from B2B Marketing Experts. Forrester Blog for Interactive Marketing Professionals. Get Content.

Work Management 100

Work Management Marketing Management B2B Marketing B2B 100

ClearVoice

NOVEMBER 22, 2021

Small business owners might think having a content strategy isn’t possible, but guess what? Marketing content has value to small businesses. We’ll take you through the who, what, where, when, and whys of content strategy for small businesses. Why should you care about SMB content?

Paid Content 111

Paid Content Marketing Budget Creation Marketing Budget Content Marketing 111

Scoop.it

NOVEMBER 30, 2021

Content syndication is one of the most effective ways marketers drive traffic to their content online. Used effectively, it can help you get more mileage out of your marketing material, boost brand awareness and enhance your SEO. What is content syndication? You’ve probably come across syndicated content before.

Advertorials 92

Advertorials Content Custom Publishing Youtube 92

Moz

APRIL 3, 2019

Posted by AlliBerry3 There’s a lot to consider when creating a content strategy in 2019. Not only is there more competition than ever online, but there are so many types of content and ways to reach your target audience. Do you start a blog? Content goal: Brand awareness. Do you podcast? How do you really know what to do?

Paid Content 68

Paid Content Distribution Paid Search Agency Branding 68

Brandpoint

JANUARY 19, 2024

MAT release, matte release, syndicated content, advertorial — however you spell or say it, this PR tool is meeting the needs of the shifting landscape of America’s newspapers and media outlets. MAT releases work seamlessly within integrated marketing campaigns to help ensure that you reach the right audience where they are.

Advertising Agencies 62

Advertising Agencies Paid Search Agency Distribution PR 62

Brandpoint

FEBRUARY 24, 2019

MAT release, matte release, syndicated content, advertorial — however you spell or say it, this PR tool is meeting the needs of the shifting landscape of America’s newspapers and media outlets. Guaranteed placements and media coverage. Earned media opportunities. What are the benefits of a MAT release?

Advertising Agencies 122

Advertising Agencies Paid Search Agency PR Distribution 122

Marketing Craftmanship

MARCH 27, 2013

Have Marketers Killed This B2B Golden Goose? The original purpose of white papers as a B2B marketing tactic was to produce objective information, packaged as quasi-academic research, that might validate a company’s or product’s value proposition. White papers jumped the shark when they became paid content.

Paper 100

Paper Paid Search Agency Advertorials Allocation 100

Hubspot

APRIL 26, 2015

To read more content like this, subscribe to Agency Post. Google Penguin is an algorithm update aimed at decreasing search engine rankings of a website due to a large number of spammy, low authority links in their backlink profile. 2) Advertorials or Large Scale Guest Blogging. What is Link Building?

Advertorials 28

Advertorials Ad Building Guidelines Lead Scoring 28

Hubspot

APRIL 12, 2016

As content creators, we have no choice but to remain humble because every time we publish an article, it’s one of 2 million blog posts being published on the same day. Content is still one of the leading drivers of conversions and overall revenue and, thanks to consumers’ love for innovation and wit, becoming even more important.

Distribution 28

Distribution Paid Content Marketing Analytics Tools Advertorials 28

B2B Marketing Zone Posts

AUGUST 3, 2010

Best of B2B Marketing. The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter. Paid vs. natural search efforts. But that’s content for another blog post.

Ning 40

Ning Paid Content Facebook Sales Management 40

Brandpoint

AUGUST 9, 2018

A brand’s reputation is now vulnerable to waves of user-generated content that didn’t exist before the web. Blogs and review websites may be flooded with customer experience stories that are misleading, inaccurate and damaging. Pro tips for writing crisis communication content for a microsite: Clearly state the issue.

Work Management 74

Work Management Marketing Management Microsite Marketing & Strategy 74

Hubspot

MAY 1, 2020

61% of marketers say that generating leads and traffic is their biggest challenge. It can be frustrating — when you post that amazing blog that took hours, or finally finish a product page, you can't wait to see the engagement you earn from your audience. The strategy is used to raise traffic to your content.

Paid Content 101

Paid Content Traffic Advertorials Paid Search Agency 101