Remove 12 5-important-ranking-factors-for-2021-you-should-know
article thumbnail

The Google anti-trust trial: A deep dive into the details

Martech

12 John Schmidtlein, lead lawyer for Google, claims the company dominates the search market due to being a superior product. He cited an example where switching to Bing from Google on an Android 12 phone required 10 steps, describing it as “considerable choice friction”, reports Business Insider.

Google 89
article thumbnail

Consumers Want Brands to be More Human

The Customer

2020 revolutionized brand-customer relationships. In our 2021 Consumer Psychology Survey, we polled 1,000 shoppers in the U.S. Positive or negative, you can be sure consumers will share their brand experience with others. I do nothing (5%). Our survey made one thing loud and clear: Consumers now expect more from brands.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

9 SEO Trends You Can’t Ignore in 2020

Single Grain

SEO is important for digital marketers, website owners and brands of all sizes because, in a nutshell, it allows your site to appear in the search results when someone types or speaks a query for which you have an answer or solution. 9 SEO Trends You Can't Ignore in 2020. How is SEO going to change in 2020?

Trends 139
article thumbnail

21 Smart Google SEO Tips for 2021

Moz

First up: Moz SEO expert Cyrus Shepard shares his top 21 tips for successful Google SEO in 2021, including what to prioritize and what to look out for in the year ahead. Today, so glad that you can join us. We are talking about 21 smart Google SEO tips for 2021. Now I'm surprised more people haven't talked about this in 2020.

SEO 90
article thumbnail

How much to spend on SEO: Budget strategies that fit your business

Martech

In 2020 alone, US businesses invested an estimated $79.3 But even if you know how critical SEO is to your marketing, deciding how much to spend on it is another question. While there’s no single formula to set an SEO budget , here are some strategies you can leverage to find a number that’s right for your business.

article thumbnail

The Local SEO Stats & Practical Tactics of Google’s Top-Ranked Grocery Stores

Moz

Grocery stores belong at the center of the 2021 local SEO industry conversation. In this article, I’ll provide results from 900 data points I pulled while analyzing the top local-pack-ranked grocery store in each of the 50 US capital cities. The GMB characteristics of top-ranked grocery stores. Posted by MiriamEllis.

article thumbnail

Top SEO Agency Software for Success in 2021

Single Grain

If you are an SEO agency owner, then you probably know how challenging it is to track every KPI, prepare customizable reports, and automate redundant tasks. Rank/Keyword Tracking. The SEO agency also has to track the rankings of multiple client websites on a regular basis and provide customizable reports to them.