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How to Define & Measure Social Media KPIs – Part VII

Valasys

Social media channels are among the primary marketing channels as they are used by billions of people worldwide for entertainment, socialization & consumption of pieces of information including brands’ news & product launches. According to HubSpot, over 40% of the world’s population is on social media.

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How to Define & Measure Social Media KPIs Part V

Valasys

When it comes to social media marketing, marketers need to define social media KPIs to quantify their marketing endeavors. How to define social media KPIs is a question on the mind of every marketer today. The Important Social Media KPIs for YouTube. Videos are an impactful way of advertising.

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How B2B marketers can strategize LinkedIn Advertisement in 2019

Valasys

According to a survey conducted by oktopost.com, more than 80% of the total leads generated via diverse social media platforms come from LinkedIn. Just like the other social media platforms such as Facebook & Instagram, the LinkedIn algorithm prioritizes relevant content which can engage the prospects and deliver valuable insights.

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5 Ways Artificial Intelligence Scales up B2B Sales & Marketing

Valasys

A forecast from Deloitte Global for 2019 stated that 70% of the B2B companies will gain AI capabilities through cloud-based enterprise software. The researching habits of modern buying prospects have evolved & accordingly search engines & social media platforms have devised algorithms to track their digital footprints.

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How to Define & Measure Social KPIs – Part 4

Valasys

For the B2B brands quantifying the endeavors of their social media marketing endeavors ha always been an important pre-requisite to optimize their marketing endeavors. This is where defining & measuring the Social Media KPIs becomes paramount. LinkedIn KPIs. Source: Sophisticated Marketer’s Guide to LinkedIn).

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How a SoLoMo (Social, Local & Mobile) Content Strategy Aids B2B Marketing

Valasys

Social Media Marketing, Targeting Local Audience and Mobile Marketing are the three most important marketing strategies in the B2B world today. According to a Global Digital Report published in 2019 by Hootsuite.com, the total number of social media users worldwide is 3.484 billion, with an annual upsurge of 9% over the year.

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Top 10 Email Marketing Tools & Why You Need Them

Valasys

Almost all of them provide free trials, a wide array of email templates, social media integrations & email scheduling. The Best Email Marketing Tools for the Year 2019 & Beyond: Top 10 Picks. Finding an email marketing tool that suffices the requirements of your business isn’t a herculean task.