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33 Thought-Provoking B2B Social Media and Marketing Stats

Webbiquity

And now, the stats! 8 Stats About B2B Marketing Budgets and Spending. billion in 2014. Nearly two-thirds (65%) are set to spend more money on programmatic advertising in 2016, with 78% of B2B marketers devoting up to 50% of their digital ad budgets on programmatic in 2016. 5 B2B Lead Generation Stats and Facts.

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Best Marketing Books You Need To Read

Brightedge

He reminds us that over-reliance on ad spending is for lazy marketers. Download the content funnel mapping checklist. Marketing: A Love Story, How to Matter to Your Customers by Bernadette Jiwa, 2014. Download a Content Funnel Mapping Checklist to help you deliver your message to your prospects and customers.

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3 Great B2B Video Marketing Examples You Need To See

Ledger Bennett

That’s a startling stat when you think about just how many people that actually is…over 2 billion. Although the ad premiered in 2014, it’s still making waves with numerous parodies and often features within top 10 lists of advertising campaigns. 80% of all internet users now watch videos online ( Tubular Insights ).

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Include video content in your buyers’ journey

Biznology

In June 2014, Aberdeen Research published a study called “Analyzing the ROI of Video Marketing.” Two of the stats revealed. In addition to your buyers’ love for video, it is easy to understand why business video content marketing has been gaining momentum – the impact that video gives to every day sales and marketing results.

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3 Conversion Rate Optimization Tips to Boost Sales

Directive Agency

If you want to see these comprehensive articles, I’ve created them for various digital outlets here: Moz: How to Optimize Your Conversion Funnel, from ToFu to BoFu. Many marketers understand the concepts of changing landing page button colors, updating forms to be multi-step, and adding social media logins for eCommerce carts.

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7 Best Marketing Agency Websites for Design Inspiration

LeadSquared

Gyro is the winner of Global B2B Agency of the Year for 2 consecutive years (2014 and 2015). Adding his image also adds up to the credibility Personalization- If you go to consulting page, this is where you reach. Client’s smiling face and stat in the testimonial makes it very clickable. Thrice in the whole page.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. . . Content Marketing Stats for 2018 (Broken Down By Category).