Online Marketing Institute

DECEMBER 6, 2011

Content Marketing Stats. 2012 B2B Content Marketing Benchmarks, Budgets and Trends [Research Report]. Here is B2B Content Marketing: 2012 Budgets, Benchmarks and Trends. It was no surprise to us that content marketing remains a top priority for marketers in 2012. Twitter: 35% increase. SocialTract.

Advertising Benchmark 40

Advertising Benchmark Budget Programs Marketing Report Statistics 40

Sprout Social

FEBRUARY 27, 2017

Right when you think you’re getting a grasp on your demographics, buyer habits and trends on social media , something new changes and turns your data into old news. Statista recorded new Twitter users grew by 43 million year over year in 2014, but only by 9 million in 2016. Twitter Statistics. Twitter Statistics.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

Webbiquity

MAY 3, 2012

Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 34% of marketers have generated leads using Twitter. But what do these trends mean for today’s businesses? References: Mobile stats: [link]. Social Media Stats: [link]. Still not convinced?

Positioning 100

Positioning Business Mobile Marketing Stats 100

Adobe Experience Cloud Blog

JANUARY 6, 2017

This year, one at the very top of my list is to more actively consume industry news and trends and apply them to my own marketing. At Marketo, we finished the year by running a social countdown, called #marketocountdown , that highlighted some of the top influencers to follow so you can stay up to date on trends, tips, and best practices.

B2B Thought Leadership 0

B2B Thought Leadership Social Media Thought Leadership Storytelling 0

LEADership

NOVEMBER 1, 2013

These numbers prove that content marketing is king; here are some more stats, which were reported by the Content Marketing Institute: The Key To Creating Successful Content Marketing. According to the Institute, 38% of B2B companies in 2012 created infographics; this percentage rose to 51% in 2013. 66% swear by a specific strategy.

Trends 40

Trends Planning Content Marketing Case Studies 40

Content Standard

SEPTEMBER 10, 2016

In 2006, Twitter launched—much to the confusion of many people still trying to wrap their heads around the utility of character limits and hashtags. The tech, trends, and behaviors surrounding social media are constantly evolving, leaving marketers to play catch-up.

Social Media 40

Social Media Marketing Budget Stats Social Marketing 40

Convince & Convert

SEPTEMBER 6, 2013

The Happy B h ladies have become known for their amusing antics in line with their brand image, including passing out 600 hot pink thongs to anyone who liked their Facebook page on the spot at the New York Wine Expo in 2012 and offering the chance to win a pair of SheBalls at the Boston and New York Wine Expos this year. Holy Social!

Personalization 137

Personalization Social Media Skype Blogger 137

Webbiquity

OCTOBER 16, 2012

What will likely be the hot trends in social media over the next couple of years? The recent 72 Fascinating Social Media Stats post on JeffBullas.com was one of my post popular guest posts ever, so here is an entirely new set of social media stats, facts and research findings. Social Media Stats and Demographics.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Hubspot

APRIL 13, 2012

1) As of April 2012, Google reports that Google+ now has 170 million active users. Google ) Tweet This Stat. comScore ) Tweet This Stat. 3) As of January 2012, American users spent an average of 3.3 eMarketer ) Tweet This Stat. 4) As of January 2012, Google+ accounted for.22% Shareaholic ) Tweet This Stat.

Statistics 28

Statistics Google Stats Emarketing 28

Hubspot

MAY 29, 2014

Every year, Mary Meeker releases her annual Internet Trends Report. KPCB Internet trends 2014 from Kleiner Perkins Caufield & Byers. 4) Internet use was up 9% in 2013 compared to 11% in 2012. hours on Twitter and 9 hours on Facebook. 4) Internet use was up 9% in 2013 compared to 11% in 2012. 1) 3 Cs > 4 Ps.

Allocation 28

Allocation Trends Mobile Advertising Youtube 28

Hubspot

MAY 29, 2015

This week, Mary Meeker, a partner at Kleiner Perkins Caufield and Byers, released her annual Internet Trends report. The deck is an impressive 197 slides, and while the entire presentation is worth a read, we've selected the most interesting stats and charts that highlight how the internet is changing. People now spend 2.8

Advertising Agencies 28

Advertising Agencies Mobile Advertising Paid Search Agency Verticals 28

Sprout Social

NOVEMBER 15, 2016

Social platforms like Twitter and Facebook have transformed the way that people communicate and, in the process, have changed the way that businesses interact with customers. With stats like those, it’s obvious that your business should be active on social media. Do you notice any performance trends? Four more years.

Social Media 93

Social Media Media Business Social Networks 93

KoMarketing Associates

DECEMBER 30, 2019

While experienced digital marketers saw this trend coming in the past few years, it was a reminder to evaluate current/future SEO and Paid strategies and how these complement each other. It includes a couple of stats and visuals about how site speed negatively impacts site conversions that are great for client presentations, too.

Paid Content 31

Paid Content SERP CTR Paid Search Agency 31

Webbiquity

FEBRUARY 11, 2013

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. Most effectively use Twitter advertising?

Twitter 100

Twitter Tips Tools Tactics 100

Convince & Convert

MAY 18, 2012

This episode features special insights from hosts Jay Baer and Eric Boggs, Eric’s Social Media Stat of the week ( this week : social media users will tell an average of 53 people about their bad customer service experiences), and some tough questions for both hosts. Listen Now. Eric : That was an interesting transition. Jay : Sorry.

Paid Content 115

Paid Content Enterprise Management Work Management Marketing Management 115

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). There’s definitely the macro trend that we see, and you could even see it just by having conversations at South by Southwest. What is your social media stat of the week? Listen Now.

Enterprise Management 121

Enterprise Management Work Management Marketing Management B2B Thought Leadership 121

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). There’s definitely the macro trend that we see, and you could even see it just by having conversations at South by Southwest. What is your social media stat of the week? Listen Now.

Enterprise Management 121

Enterprise Management Work Management Marketing Management B2B Thought Leadership 121

Hubspot

OCTOBER 16, 2013

After the idea was first raised by an Uber user on Twitter, the company began offering free rides to Boston Public School students stranded by the strike. According to ShareThis , this year, Pinterest is closing in on email as the third-most popular way to share behind Facebook and Twitter. 5) ROGETECH.

Brand Identity 28

Brand Identity Branding Top of Funnel Practices 28

Hubspot

DECEMBER 11, 2013

Marketers, take note: With more data from Facebook comes the ability to dig deep into the trends and behaviors of Facebook users. Along with the acquisition of Instagram in 2012, this change in Facebook’s EdgeRank algorithm is but a piece of the shift Facebook has been making toward promoting more visual content.

Paid Content 28

Paid Content Social Media Media Buyer Personas 28

Webbiquity

APRIL 14, 2014

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. 4 Marketing Management and Measurement Stats.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Hubspot

MAY 2, 2012

annoying you are on Twitter. That's exactly what CVS did when they launched its CVS_Cares Twitter account. If your updates are even approaching the length of the update in the screenshot above, get yourself an editor stat. This week, a new free social media tool called Klouchebag hit the web. 4) The Airing of Grievances.

Social Media 28

Social Media Media Ideal Customer Profiles CAN-SPAM 28

Webbiquity

JANUARY 15, 2013

As noted in 21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far a few months back, Facebook remains the 800-pound gorilla of the social networking world. Find the answers to these questions and more here in two dozen of the best Facebook guides, tips, stats, facts, raves and rants of 2012. Facebook Stats.

Stats 100

Stats Facebook Best Practices Mobile Advertising 100

Hubspot

FEBRUARY 20, 2015

Mintel International, a market research company, estimates the market for gluten-free foods grew 63% from 2012 to 2014, and it projects the industry will close more than $15 billion in annual sales in 2016. Facebook, Twitter, and Pinterest are great places for marketers of vegan products to publish content.

Marketing Strategy 28

Marketing Strategy Marketing & Strategy Planning Paid Search Agency 28

Single Grain

OCTOBER 30, 2020

You can’t just throw a few stats together, add some images and expect the backlinks to magically appear. People following directions with text and illustrations do 323% better than people following directions without illustrations: Related Infographic Content : * Top AI Trends in Marketing [Infographic]. * Infographics Case Study.

Viral Marketing 145

Viral Marketing Best Practices High Quality Lead Case Studies 145

Parse.ly

FEBRUARY 20, 2019

And in fact, this SmartNews and Flipboard trend did not surprise us. But right now we see the trend continuing. In 2012, I had recently moved to NYC and I had a lot of reading time on my commute. Breaking down the aggregate trends by referrer platform. Data should not constantly surprise us.

Aggregators 107

Aggregators Traffic Stats Case Studies 107

Hubspot

OCTOBER 19, 2012

TechCrunch reports Twitter has 170 million active users, and Google+ has 100 million. For instance, Verizon runs a few Twitter accounts. Here, I have a couple ebooks for you: How to Attract Customers With Twitter. Companies with 1000+ more Twitter followers get 6X more traffic. 20 Common Social Media Myths BUSTED.

Social Media 28

Social Media Cost per Lead Social Marketing Media 28

Convert

JULY 26, 2023

When the news of its sunset hit, our data showed a surprising trend. Companies like Etsy, Microsoft, Uber, Amazon, Facebook, LinkedIn, Google, Twitter, Netflix… the list goes on — have used full-stack experimentation to fuel innovation and improve the customer experience on their sites. Convert doesn’t lock you into one stat engine.

Advertising Channels 52

Advertising Channels Organization Work Management Marketing Management 52

Hubspot

MARCH 27, 2013

It allows you to spot real-time trends in your market so you can start producing content and engaging with influencers around those trends. For a great example of data-based content using APIs, check out this piece from the Guardian , which uses data from Twitter to show how rumors spread on the platform. 2) Bottlenose.

Marketing Analytics Tools 28

Marketing Analytics Tools Top of Funnel API Advertising Agencies 28

Webbiquity

DECEMBER 4, 2012

What’s the best time of day to post updates on Twitter or Facebook? Find the answers to those questions and many more here in almost two dozen of the best social media guides, tips, tools, insights and rants of 2012. ” Beyond the Basics: 30 Fresh Social Media Tips for 2012 by KISSmetrics. Research] by Heidi Cohen.

Social Media 100

Social Media Paid Content Resources Tips 100

Hubspot

MAY 19, 2020

While family and friends connect on sites like Facebook, Instagram, or Twitter; professionals are networking all over LinkedIn. Check out this blog post which highlights need-to-know social media trends. For instance, Verizon runs a few Twitter accounts. Companies with 1000+ more Twitter followers get 6X more traffic.

Social Media 69

Social Media Cost per Lead Social Marketing Work Management 69

Single Grain

FEBRUARY 19, 2020

In a Reddit AMA in early 2019, Google’s webmaster trends analyst Gary Illyes explained RankBrain like this: “RankBrain is a PR-sexy, machine-learning ranking component that uses historical search data to predict what would a user most likely click on for a previously unseen query.”. 7 Social Media Marketing Trends You Can’t Ignore in 2020.

Marketing AI 142

Marketing AI SEO Long Tail Marketing Paid Search Agency 142

Convince & Convert

MARCH 22, 2012

Read on for insights from Ian,, and Eric’s Social Media Stat of the Week (this week: an UNstat!). I have my weekly rant on social media, my thought of the week, Eric, and it is all about this Kony 2012 video. The video part of Kony 2012 is the least important part of its success. Listen Now. The RSS feed is: [link].

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Convince & Convert

MARCH 22, 2012

Read on for insights from Ian,, and Eric’s Social Media Stat of the Week (this week: an UNstat!). I have my weekly rant on social media, my thought of the week, Eric, and it is all about this Kony 2012 video. The video part of Kony 2012 is the least important part of its success. Listen Now. The RSS feed is: [link].

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Webbiquity

AUGUST 28, 2012

Find the answers to those questions and many more here in almost three dozen of the best social media tips, how-to guides, lists and reports of 2012 so far. How much buzz do I have vs. competition/trend? • Social Media Facts and Stats. How do we demonstrate the ROI of social efforts? How should I change my messaging? •

Social Media 100

Social Media CMS Development Tips Wikipedia 100

Convince & Convert

MARCH 1, 2013

Social Media Stat of the Week: iPhone Surpasses 50% of Smart Phone Market Share. In Q4 of 2012, Apple’s iPhone took 53% of the smart phone market share, with the iPhone 5 becoming the world’s best-selling smartphone. He wonders if the trend will continue moving forward. He has about 250,000 Twitter followers.

Social Media 140

Social Media Work Management Aggregators Communities 140

Convert

FEBRUARY 13, 2023

If you can be everywhere… with vague messaging and a 2012 playbook, why would you innovate? And the trend will continue in 2023 while inspiring behavioral changes at the same time. This is why the iPhone was limited to a 4-inch screen size until 2012. According to the 95% stat sig guideline, that’s not good enough.

A/B testing 52

A/B testing Paid Search Agency Lead Ranking Advertising Agencies 52

Convince & Convert

FEBRUARY 2, 2012

Read on for insights from Taulbee, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: The Edelman Trust Barometer ). Jay: To me, the whole joy of Twitter, the whole reason for Twitter’s existence, was that it wasn’t Facebook. Listen Now. ” Jay: I really do.

Social Media 117

Social Media Media Paid Search Agency Work Management 117