Convince & Convert

MAY 23, 2017

The term “dark social” is kicked around every so often by marketers. Messaging apps continue to be on the rise with no end in sight, and they come with a bunch of new opportunities for marketers. The four most popular messaging apps already have more monthly active users than the four major social networks.

Brand Identity 133

Brand Identity Branding Marketing Analytics Tools Traffic 133

Sprout Social

FEBRUARY 27, 2017

Right when you think you’re getting a grasp on your demographics, buyer habits and trends on social media , something new changes and turns your data into old news. That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Don’t believe us? Not bad for a year’s work, right?

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Statistics Social Media Media Mobile Advertising 111

Webbiquity

OCTOBER 5, 2012

Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011). Which emerging trends do we need to keep an eye on? The One Effective Use of Facebook for B2B Marketing (March 9, 2010).

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PR Stats Social Media Twitter 100

Hubspot

FEBRUARY 27, 2012

HubSpot's 2012 State of Inbound Marketing Report is now available! The report is based on a survey conducted in January 2012 of 972 marketing professionals. The study includes data and insights about marketers' costs, budgets, lead quality, and priorities. 10 Graphs from the 2012 State of Inbound Report.

Cost per Lead 28

Cost per Lead Inbound Marketing Allocation Stats 28

Webbiquity

MAY 3, 2012

Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 34% of marketers have generated leads using Twitter. But what do these trends mean for today’s businesses? Focusing on just the iPhone ignores huge sections of your market. Still not convinced?

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Positioning Business Mobile Marketing Stats 100

Convince & Convert

SEPTEMBER 6, 2013

This week: From ExactTarget , a free whitepaper entitled The Mathematics of Social Marketing. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Social Media Stat of the Week: Only 51% of B2B Marketers Say Marketing has Financial Value. These ladies prove that time and again.

Personalization 138

Personalization Social Media Skype Blogger 138

Webbiquity

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics. Marketing Pilgrim ). MediaPost ).

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Hubspot

APRIL 13, 2012

As the two newest social networks, Google+ and Pinterest have gotten a lot of attention recently. Each has experienced rapid growth and adoption, leaving marketers wondering how to effectively leverage each new platform for business. So which -- if either -- are worth a marketer's time? Google ) Tweet This Stat.

Statistics 28

Statistics Google Stats Emarketing 28

Sprout Social

NOVEMBER 15, 2016

Departments like sales, human resources, product development and market research are launching successful campaigns. A social media strategy is a summary of everything you plan to do and hope to achieve for your business through the use of social networks. On which social networks does your target audience spend their time?

Social Media 94

Social Media Media Business Social Networks 94

Hubspot

MAY 29, 2014

Every year, Mary Meeker releases her annual Internet Trends Report. KPCB Internet trends 2014 from Kleiner Perkins Caufield & Byers. 4) Internet use was up 9% in 2013 compared to 11% in 2012. 4) Internet use was up 9% in 2013 compared to 11% in 2012. 4) Internet use was up 9% in 2013 compared to 11% in 2012.

Allocation 28

Allocation Trends Mobile Advertising Youtube 28

Hubspot

MAY 29, 2015

This week, Mary Meeker, a partner at Kleiner Perkins Caufield and Byers, released her annual Internet Trends report. The deck is an impressive 197 slides, and while the entire presentation is worth a read, we've selected the most interesting stats and charts that highlight how the internet is changing. People now spend 2.8

Advertising Agencies 28

Advertising Agencies Mobile Advertising Paid Search Agency Verticals 28

Hubspot

NOVEMBER 11, 2011

Ever needed a compelling, reliable stat to help make a point, round out a blog post, or make your ebook even more data-driven? Think Insights with Google , Google's new information and resource hub for marketers, has got you covered! We've found some pretty awesome marketing stats you can use, for starters. Social Media.

Paid Content 28

Paid Content Google Emarketing Paid Search Agency 28

Webbiquity

APRIL 14, 2014

“Big data” is one of the trendiest buzzwordy terms in marketing/technology/business today. 2014 B2B Content Marketing Trends–North America: Content Marketing Institute/MarketingProfs. 2014 B2B Content Marketing Trends–North America: Content Marketing Institute/MarketingProfs.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Hubspot

OCTOBER 16, 2013

These companies just made some smart marketing decisions that led to some serious growth spurts along the way. When you join Pinterest, you automatically sync up with your connections from other social media networks, enabling you to avoid the cold-start syndrome of having to build a community from scratch. 5) ROGETECH.

Brand Identity 28

Brand Identity Branding Top of Funnel Practices 28

Webbiquity

JANUARY 15, 2013

As noted in 21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far a few months back, Facebook remains the 800-pound gorilla of the social networking world. Or if not—how have recent changes in Facebook’s layout changed best practices for marketers? what are the secrets to Facebook advertising success?

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Stats Facebook Best Practices Mobile Advertising 100

Convince & Convert

MARCH 29, 2012

Penn , the Director of Inbound Marketing for enterprise email company WhatCounts. Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). People joke about marketing ninjas and developer ninjas. What is your social media stat of the week?

Enterprise Management 121

Enterprise Management Work Management Marketing Management B2B Thought Leadership 121

Convince & Convert

MARCH 29, 2012

Penn , the Director of Inbound Marketing for enterprise email company WhatCounts. Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). People joke about marketing ninjas and developer ninjas. What is your social media stat of the week?

Enterprise Management 121

Enterprise Management Work Management Marketing Management B2B Thought Leadership 121

Hubspot

DECEMBER 11, 2013

Well, it is, meaning it''s that time of year again to start planning for the year ahead and thinking about everything you want your marketing to achieve -- more leads, more website traffic, you name it. One aspect of marketing (and my personal favorite topic) that saw tremendous strides for marketers was social media.

Paid Content 28

Paid Content Social Media Media Buyer Personas 28

Webbiquity

FEBRUARY 11, 2013

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. Twitter Tips and Guides.

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Twitter Tips Tools Tactics 100

Hubspot

MAY 2, 2012

And this makes a marketer's job mighty hard. Obviously, this was a joke (and a great marketing move!) If your updates are even approaching the length of the update in the screenshot above, get yourself an editor stat. — Pawngo (@Pawngo) February 7, 2012. — Pawngo (@Pawngo) February 8, 2012.

Social Media 28

Social Media Media Ideal Customer Profiles CAN-SPAM 28

Hubspot

OCTOBER 19, 2012

As the former dark horse of the marketing world (I think we're past those days though, right?), Myths some marketers have held onto because, well, it's just kind of hard to keep up to date on what's really going on with social media. You're telling me your customers aren't using any of those social networks? Or Pinterest?

Social Media 28

Social Media Cost per Lead Social Marketing Media 28

Parse.ly

FEBRUARY 20, 2019

And in fact, this SmartNews and Flipboard trend did not surprise us. While Google and Facebook are unlikely to add many more users, SmartNews and Flipboard have lower market penetration and awareness, which means they have more room to grow. But right now we see the trend continuing. Data should not constantly surprise us.

Aggregators 107

Aggregators Traffic Stats Case Studies 107

Hubspot

MARCH 27, 2013

We inbound marketers are a unique bunch. As more and more companies begin to turn on their inbound marketing machine and start creating content, let's remember that our inherent data chops as marketers can help us create content that's high-quality, shareable, and insightful. Bottlenose is a great tool for real-time marketing.

Marketing Analytics Tools 28

Marketing Analytics Tools Top of Funnel API Advertising Agencies 28

Hubspot

MAY 19, 2020

Like any major marketing strategy of the past decade social media has had plenty of time to accumulate some big, inaccurate, myths. And despite the fact that data has disproven a number of marketing myths today, some marketers will still hold on to few, simply because it's hard to keep up to date on what's really going on with social media.

Social Media 69

Social Media Cost per Lead Social Marketing Work Management 69

Webbiquity

DECEMBER 4, 2012

How can marketers make more productive use of their time on social networking sites? How can marketers make more productive use of their time on social networking sites? Find the answers to those questions and many more here in almost two dozen of the best social media guides, tips, tools, insights and rants of 2012.

Social Media 100

Social Media Paid Content Resources Tips 100

Webbiquity

AUGUST 28, 2012

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What’s the best process for developing a social media marketing plan? by MarketingProfs.

Social Media 100

Social Media CMS Development Tips Wikipedia 100

Hubspot

NOVEMBER 13, 2012

I mean, at any moment you could be trying to engage with someone who uses a different social network than you'd expect, speaks a different native language than your company's, or even has cultural nuances of which you're unaware. So what's a global marketer to do? Source: ClickZ ) Tweet This Stat!

Stats 28

Stats Social Media Social Marketing Media 28

Webbiquity

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. Marketers, we’re told, need to think like publishers. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing?

Paid Content 100

Paid Content Social Media Statistics Research 100

Single Grain

SEPTEMBER 14, 2022

the metaverse, leading brands are developing innovative strategies to incorporate metaverse marketing in the promotion of their products and services. However, as the metaverse is still quite a new (and booming) concept, you will require the expertise of a top metaverse marketing agency to help you access and monetize this new digital world.

Advertising Agencies 59

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 59

Single Grain

JULY 22, 2022

And the marketing tactics that worked for Web2 don’t necessarily work for Web3. So if you are a Web3 business owner, you’ll need the assistance of an expert Web3 marketing agency to successfully promote your service or product and reach your desired audiences. TABLE OF CONTENTS: ↓ What Is a Web3 Marketing Agency?

Advertising Agencies 64

Advertising Agencies Paid Search Agency Marketing Agencies 1 Paid Content 64

Convince & Convert

FEBRUARY 2, 2012

Read on for insights from Taulbee, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: The Edelman Trust Barometer ). Eric’s Social Media Stat of the Week: Trust in Peers Up 23%. 2012 Edelman Trust Barometer: Global Deck. Listen Now. It’s pretty meaty.

Social Media 117

Social Media Media Paid Search Agency Work Management 117

Adobe Experience Cloud Blog

JUNE 24, 2013

It seems fitting to commemorate the occasion by revisiting our very first post, “ Modern B2B Marketing Defined ”, and commenting on what’s changed – and what hasn’t – since August 8, 2006. It’s our job as marketers to adapt. Marketing can’t get away with not being accountable (fortunately CMOs can prove impact).

Resource Management 48

Resource Management Work Management Marketing Management Marketing Budget 48

Convince & Convert

FEBRUARY 16, 2012

Read on for insights from Justin, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: are people comfortable giving their credit card information to social media sites?). Eric : Nobody can kill the goose that lays the golden egg faster than a marketer. Jay : Hey, it’s Jay.

Enterprise Management 115

Enterprise Management Work Management Social Media Marketing Management 115

Hubspot

NOVEMBER 11, 2015

The same applies to content marketing. In order for our efforts to amount to anything, marketers must be focused on delivering the right content, to the right people, at the right time, right? There are many reasons a business needs to invest in content marketing. 4) Experiment with reactive marketing. Specsavers on.

Tips 28

Tips Content Social Media Custom Publishing 28

Vidyard

MAY 8, 2014

As millions of television fans were gearing up for the launch of the fourth season of Game of Thrones, the team at HootSuite was busy preparing an amazing video marketing campaign. HootSuite links viewers back to a larger infographic, outlining the recent battles between the social networks they connect.

Television marketing 50

Television marketing Landing Pages Youtube Social Networks 50

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. Choosing Your Social Networks. If social media marketing hasn’t been working for you, the problem could be you’re focusing on the wrong channels.

Paid Content 111

Paid Content Social Media Social Marketing Paid Search Agency 111

Webbiquity

DECEMBER 2, 2014

Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle. In response, marketers are producing an increasing amount and variety of content to support all stages of the decision process. 9 General Marketing Stats.

Social Media 100

Social Media Statistics Paid Search Agency Social Marketing 100