Remove 2012 Remove Magazine Remove Mobile Advertising Remove Television marketing
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How 3 UK Brands Reached Their Audiences With Great Content

Contently

While the internet has made it possible for brands to reach consumers just about anywhere there’s a Wi-Fi connection, much of the advertising industry still seems to take a U.S.-centric Little and her team pay particular attention to mobile responsiveness, content length, and the visual appeal of all pieces produced.

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Facebook Ads Library- What it is and how to use it

Valasys

In 1836, a French newspaper called ‘ La Presse ’ was the first ever platform to have an advertisement space. Thus started the engine of advertising and marketing via print and other broadcasts. It was then followed by magazines, journals, radio and television. . Advertisements became digitized.

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How to Leverage a Community of Passionate Fans

Convince & Convert

Instead, this week’s statistic comes from an eMarketer report about the total advertising spend in the U.S. in 2012 for television, digital, mobile, print, magazines, and outdoor. billion was spend on outdoor, or out of home (OOH), advertising, while only $4.1 billion was spent on mobile advertising.

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Why Your Brand’s Content Strategy Should Cover the News

Content Standard

Remember when we used to get news from a newspaper or a local television broadcast? That’s a big bump from 2012, when 49 percent of adults said they received news from social media. But the rise of social media and mobile devices have shifted this somewhat. Newsy content can go a long way on social media. Native Ads.

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22 Companies With Really Catchy Slogans & Brand Taglines

Hubspot

We don't mean to offend you -- this is just an example of a great slogan that also bears the truth of the power of succinctness in advertising. Companies have slogans for the same reason they have logos: advertising. A brief, catchy few words can go a long way in advertisements, videos, posters, business cards, swag, and other places.

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22 Companies With Really Catchy Slogans & Brand Taglines

Hubspot

We don't mean to offend you -- this is just an example of a great slogan that also bears the truth of the power of succinctness in advertising. Companies have slogans for the same reason they have logos: advertising. A brief, catchy few words can go a long way in advertisements, videos, posters, business cards, swag, and other places.

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Facebook’s Political Media Machine, and 5 Other Stories We’re Reading

Contently

The worst-case scenario came true for NBC’s TV ratings of the Olympics this summer, which saw a 17 percent dip in ratings compared to London 2012. What does this mean for advertisers, as engagement continues to rise on mobile? Selected by Brian Maehl, talent development manager. Selected by Jordan Teicher, senior editor.

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