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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Facebook Advertising – will continue to improve and unfortunately get more expensive. So people are looking for an alternative and that’s Facebook Advertising. I even wrote a book this year on just this topic called Facebook Advertising for Dummies (Wiley). Keep in mind we all start in the same place and that’s at ZERO!

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Helpful Instagram Analytics Tools, and Other Marketing Stories of the Week

Hubspot

is improving its search feature, and even Digg is playing along. Google's algorithm changed by leaps and bounds in 2012, especially with its Penguin Update , which punishes websites that have accumulated bad, spammy inbound links over the years. Digg Says It’s Growing, Starting to Monetize, From Marketing Land. That’s right.

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Social Media Definitions: The Ultimate Glossary of Terms You Should Know

Hubspot

Clickbait - Clickbait is a term to describe marketing or advertising material that employs a sensationalized headline to attract clicks. The service has been credited for causing the reduction of classified advertising in newspapers across the United States. It provides content and structure while CSS supplies style.

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11 Pro Tips for Better Business Blogging

Online Marketing Institute

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Have an account?

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Top 5 Mistakes to Avoid on Your Company Blog

Online Marketing Institute

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Have an account?

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. Aden Hepburn shares a wealth of social media ROI statistics here, such as that 74% of CMOs believe they will get a handle on social media ROI in 2012. ” And 37% of buyers have consumed b2b content using a mobile device.

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Online Marketing: The Definitive Guide to Marketing Your Business Online

seo.co

You’ll notice that this guide focuses heavily on SEO (search engine optimization) and essentially ignores paid advertising. Online marketing is certainly more than SEO, and certainly includes paid advertising, but I chose to focus on SEO because every element of online marketing (aside from paid advertising) affects SEO.