KoMarketing Associates

AUGUST 22, 2012

As Q3 draws to a close, B2B marketers are already thinking ahead to 2013, strategizing about what’s worked thus far in 2012—and what hasn’t. In 2012, 67 percent of survey respondents cited customer acquisition/lead gen, with 20 percent indicating they are more focused on brand awareness than they had been previously.

Marketing Report 120

Marketing Report Trends B2B Marketing Allocation 120

Marketing Insider Group

JUNE 22, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy June 22, 2010 1 Subscribe 10 Reasons Why Mobile is Hot! Summit Holy Cow!

Demand Generation Agencies 100

Demand Generation Agencies Web 2.0 Paid Search Agency Mobile Advertising 100

KoMarketing Associates

SEPTEMBER 18, 2012

As B2B marketers work on refining 2012 strategic marketing initiatives, social media has become a central focus. Advances in search engine algorithms bring social media in focus for link acquisition and as a potential signal of trust for engines. The Role of Social Media. Look Before You Leap.

BtoB 120

BtoB Social Media Paid Search Agency Media 120

Webbiquity

OCTOBER 16, 2012

91% of experienced social marketers see improved website traffic due to social media and 79% are generating more quality leads. 90% of companies with 100 or more employees use social media in their marketing mix. 76% of marketers said they planned to increase use of video and YouTube in 2012. ( HubSpot ).

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Marketing Insider Group

JULY 8, 2010

So why is this important for B2B Marketers? The wants and needs of the market are not always serious and sometimes are downright frivolous. While this may be true in the consumer space, I think it is much less so in B2B but that’s ok. The feature will be available globally on the 2012 Ford Focus. #45.

B2B Marketing 100

B2B Marketing Marketing Management B2B Planning 100

Marketing Insider Group

JULY 8, 2010

So why is this important for B2B Marketers? The wants and needs of the market are not always serious and sometimes are downright frivolous. While this may be true in the consumer space, I think it is much less so in B2B but that’s ok. The feature will be available globally on the 2012 Ford Focus. #45.

Marketing Management 100

Marketing Management Peer-to-peer Burn Rate Customer Satisfaction 100

Webbiquity

FEBRUARY 7, 2012

Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? ” B2B Marketing Research and Statistics.

Paid Content 100

Paid Content Social Media Statistics Research 100