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Stolen Thought Leadership / The Ethics of Aggregating Content (alt title: Stolen Goods: The Dangers of Plagiarized Content)

Contently

In a web awash with looted ideas, what pitfalls do content marketers face when looking for a cheap, viral fix? The Instagram account, founded in 2011, was charging advertisers tens of thousands of dollars for access to its 14 million followers. However, by no means should all content marketers seek to emulate them.

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Report: B2B Blogging Trends in 2011

The Point

Tony Karrer and Tom Pick, founders of the popular B2B Marketing site B2B Marketing Zone just released a compelling report on B2B Blogging Trends in 2011. 2011 may be the year when B2B companies finally realize blogs are more than just a PR vehicle for propagating so-called thought leadership.

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The Ghost Blogging Debate Done Right

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Ghost Blogging Debate Done Right If there is a discussion that will never die is the Ghost Blogging debate. You can follow any responses to this entry through the RSS 2.0 United States License.

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Better Blog Writing: Attract Clients, Make Sure Your Posts Get Read!

Writing on the Web

src="[link] width="300" height="300" title="Better Blog Writing: Attract Clients, Make Sure Your Posts Get Read!" /> You want to Engage your Blog Readers and encourage them to subscribe to your blog and become regular visitors. According to Neilson.com, there were 181 million blogs around the world at the end of 2011. (In

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The Rise of the Content Marketer « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Rise of the Content Marketer Content Needs a King I know I don’t have to argue the value of content to readers of this blog. Does it sound familiar? A new role is starting to take shape.

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Marketing Content That Sells

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Marketing Content That Sells When talking with lead nurturing and marketing automation vendors they all make it seem very easy. Who’s going to write all that new content? But why the focus on content?

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Marketing Charts and Trends « The Effective Marketer

The Effective Marketer

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Blog at WordPress.com. You can leave a response , or trackback from your own site. Like Be the first to like this post.