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Best Content Marketing Guides, Tips and Tactics of 2010

Webbiquity

Jeff Bullas shares several interesting content marketing stats from recent research, such as: content now accounts for 33% of marketing budgets on average, up from 11% just a couple of years ago. Content Marketing Strategy and Tactics. 10 Tips For Content Marketing Success by TopRank Online Marketing Blog.

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Supporting Small Business Saturday with 2020-Conscious Marketing

Moz

American Express created Small Business Saturday in 2010 in response to the Great Recession. Write at least one Small Business Saturday Google Post to explain your special offers for the day. Post a Google Q&A about your participation in Small Business Saturday. Share-worthy Buy Local statistics. Social profiles.

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13 Mind-Bending Social Media Marketing Statistics

Hubspot

Even if you are a veteran inbound marketer, these stats will get the gears in your head turning about the still limitless possibilities that the internet provides. 13 Mind-Bending Social Media Marketing Statistics. 20 percent of searches on Google each day have NEVER been searched for before. Source ) Tweet This Stat!

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12 Essential Facebook Stats [Data]

Hubspot

To help you make an informed decision about your company's Facebook strategy, we've compiled the following 12 Essential Facebook Stats that cover all of these questions and more: 1. sources: Bureau of Labor Statistics, June 2010 & Facebook Press Room, 2011). Facebook is overtaking Google and Yahoo in total time spent online.

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Social Media is the Servant of Strategy, Not the Master

Convince & Convert

A Google search of the phrase “social media ROI” provides 694,000 results (at least at this writing). I recently heard a poignant expression, “you are your Google results”. Throughout life it drives us crazy when people talk about us when we’re not around – here we have an opportunity to be present. Why ignore it?

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The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

I realize number of friends/followers/likes isn't an important statistic, but if you don't have a few, it's hard to get the stats that do matter. So I think there's a bit of relevance to tracking those stats. Or perhaps it's just easier to ask the wrong questions. One caveat though.

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Social Pros 11 – Vanessa Sain-Dieguez, Hilton Hotels

Convince & Convert

Read on for insights from Vanessa, and Eric’s Social Media Stat of the Week (this week: 27% of people go through other channels before calling customer service lines). I really think Google+ should have bought them. To keep it out of the hands of… Eric : Yeah, now Google and Twitter can’t buy it. Listen Now.