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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year. General Social Media Statistics. Infographic: Social Media ROI Statistics by Digital Buzz. ” B2B Marketing Research and Statistics. hours to 6.3 hours.

40+ B2B Marketing Statistics and Benchmarks to Inspire Performance Throughout 2015

KoMarketing Associates

One of the ways I stay motivated is through the re-evaluation of key statistics and industry benchmarks. Here are over 40 key B2B marketing performance statistics and benchmarks , designed to inspire and motivate your online marketing initiatives as we head towards the second half of 2015 and beyond. That is a 700% increase since 2010. New Marketing Data. In the US, 2.8

Vital statistics for every B2B marketer

Earnest about B2B

85% believe companies should not just present information via social media, but use it to interact and become more engaged with them. Yet there are differing opinions as to where search comes into play in the buy cycle. 7 out of 10 buyers say that they start their buying process at vendor sites, not Google. Got some vital statistics you’d like to share… please feel free to add to the list. Tags: B2B B2B Social Media B2B Statistics B2B marketing Buyer journey Uncategorized User journey 75% of B2Bers participate in microblogging (eg. Source: DemandGen Report.

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity

You’ll find the answers to these questions and many more here in 50 of the best Twitter tools, posts, how-to guides and rants of 2010 so far. Jennifer Laycock reports some fascinating statistics and insights from a HubSpot study, revealing factoids such as: the average Twitter user has about 300 followers and follows 170. Post on Google Buzz. Which tools are most helpful?

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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity

Andrew Ran Wong provides a valuable list of productivity tips for Gmail, Twitter, Facebook, blogs, Google and other social networks to help readers get more done in less time. Kevin Barenblat presentes a taxonomy of social media failure types, including “canned responders,&# spammers, lurkers and serial re-tweeters. Lori Dicker presents an outstanding list of free and fee-based tools for social media monitoring, measuring and messaging. Google: the killer social media monitoring platform by Social Media Today. Post on Google Buzz. by Kuno Creative.

Tools 29

36 (of the) Best Facebook Guides, Stats and Rants of 2010

Webbiquity

Having long ago passed MySpace as the most popular social network, Facebook recently replaced Google as the most-visited website in the U.S. It started 2010 with roughly 350 million users and is now on its way to 600  million. Kohn presents a remarkably comprehensive yet understandable guide to taking advantage of the search capabilities within Facebook. Facebook Statistics.

Stats 69

87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends. LinkedIn Statistics. Marketing Pilgrim ). 2.

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55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. Discover the answers to these questions and more here in 55 of the best guides to social media strategies, tactics, tools and statistics of the past year. Vital statistics for B2B marketers – The case study by Earnest. ** 5 Stars.

The 39 Social Media Tools I’ll Use Today

delicious b2bmarketing

Lifetime statistics, cross-posting, multiple accounts, etc. Flickr Creative Commons Search This is my go-to source for photos for the blog and presentations. This robust source for inexpensive stock photography is my secret lair of images for my presentations and workshops. Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert.

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Best Content Marketing Guides, Tips and Tactics of 2010

Webbiquity

Pointing out that lead nurturing is a critical process because “9 out of 10 visitors to your website are not ready to buy now,&# this post presents seven keys to creating and maintaining a successful lead nurturing program, beginning with research and content mapping and progressing through continuous measurement and refinement. Post on Google Buzz. by Savvy B2B Marketing.

How to Calculate Social Marketing ROI

Paul Gillin

This chapter focuses on how to calculate ROI of social media and Internet marketing programs in general. I’m particularly interested in your feedback on this chapter because it presents some new ideas I’ve been playing with about how to calculate the ROI of almost anything. However, research statistics aren’t sufficient. They include Indium Corp., EMC Corp. Of course not.

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35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far)

Webbiquity

Whether you’re anxious to get started marketing on Facebook, already there but looking for better results, or not sure if Facebook is right for your company (despite the eye-popping audience numbers), you’ll find guidance here in some of the best posts on Facebook marketing so far in 2010: tips, tactics and best practices for building Facebook pages, growing your fan (or “like&# ) base, advertising, optimizing for search, using Facebook apps and tools, and more, from experts like Mari Smith, Lisa Barone, Ching Ya, John Haydon, Brian Carter, Marty Weintraub and Shel Holtz.

12 Social Media Tools for B2B Pre-Event Marketing

delicious b2bmarketing

If you sell tickets, Eventbrite charges a fee, plus you will need to link to a Paypal or Google Checkout account to accept payment. You can even track your registration page in Google Analytics. 4. Slideshare Put together a slide presentation of your conference benefits, topics or speakers and posting it to Slideshare. It’s a year old but the information is still useful.

B2B marketers are stumbling in the dark

delicious b2bmarketing

Posted 01 November 2010 11:55am by Doug Kessler with 9 comments Tags: b2b marketing Topics: Business to Business , Strategy & Planning , Web Analytics & Optimisation Sectors: Energy & Utilities , Manufacturing & Engineering , Publishing, Media & Entertainment , Service Businesses , Technology , Telecommunications Digg this Stumble It! But there is no such thing. Nice one.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

Bit.ly - Bit.ly is a free URL shortening service that provides statistics for the links users share online. Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. Google Wave - Google Wave is a collaboration tool developed by Google as a next-generation solution to e-mail communication.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. Social Media Statistics. Senior marketing execs see their companies moving to social media in 2010 by The Viral Garden. Twitter Statistics. Facebook Statistics.

E-Quip Blog: Top 10 Blog Posts of 2010

E-Quip

Monday, December 27, 2010. Top 10 Blog Posts of 2010. Thankfully Google Analytics daily reports on how many people read each of my posts. Based on those statistics, the posts below were the most popular over the past year. Interestingly, only four of the top ten posts in 2010 were published this year. This post from last month was easily the most popular of 2010.

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

In 2010, she was honored with a “Changing The Game” Award by the Advertising Women of New York (AWNY) and in 2011 Ann was named a “Woman of Influence” by the Silicon Valley Business Journal. Stanford grad with two degrees in computer science, Marissa is known for long tenure at Google, where she was the company’s first female engineer and later served in different VP roles. 

Vital statistics for B2B marketers – The case study

Earnest about B2B

Take a whole selection of statistics from the heady world of b2b. However, enlightening as it was, the blog post wasn’t really getting a huge amount of traction – and Vital Statistics for B2B marketers looked destined to be far less vital than we had hoped for. And with that, the idea of Vital Statistics for B2B Marketing – the video, was born. Then spread the word. Objectives.

Best of 2009: Social Media Marketing, Part 1

Webbiquity

Mark Walsh helpfully outlines the recent changes Facebook has made to its privacy settings, though noting that “ profiles opened to everyone, however, will still not turn up in searches on Google or other outside search engines. &#. Marty Weintraub provides a remarkable and highly detailed guide to setting up a social media reputation monitoring dashboard using free tools such as Google Alerts, iGoogle, Google Analytics, and keyword tools along with Excel. Noting some statistics on the explosive growth of online video, David L. ROI Is Dead by StraightUpSearch.

The 17 Best WordPress Plugins for Social Media, SEO, and Better Visitor Engagement in 2013

WindMill Networking

As long as Google’s search algorithm remains a mystery, you’ll never know what type of optimization tipped your site from page 3 to page 1. ” Speed has been a factor in Google search rankings since 2010. Google recently announced that it uses page load times in their search algorithm. BWP Google XML Sitemaps. The answer is FEWER. Tweet Old Post.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

In 2010, she was honored with a “Changing The Game” Award by the Advertising Women of New York (AWNY) and in 2011 Ann was named a “Woman of Influence” by the Silicon Valley Business Journal. Stanford grad with two degrees in computer science, Marissa is known for long tenure at Google, where she was the company’s first female engineer and later served in different VP roles. 

Is Social Media BS?

Webbiquity

HubSpot has apparently found a way to pump oxygen directly into Mike’s lungs, as he didn’t audibly pause to take a breath for the first 40 minutes of this presentation. In the old days (pre-2003 or so), brands were carefully crafted by agencies, creatively packaged, and presented to the public via one-way broadcast communications (TV, magazines, direct mail). Fix it.

Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. October 10, 2010 I’ve been asked about my perspective on Malcom Gladwell’s article, “ Small change: Why the revolution will not be tweeted.&#   My take on it may surprise you … and provide uncomfortable reading if you are a parent or social media junkie. October 17, 2010 One possible answer:   The Enterprise.

Top 35 B2B Marketing Posts for May 2010

B2B Marketing Zone Posts

May 2010. Social Listening & Tracking Tools - Marketing Genius Blog , May 7, 2010 Here is a list of 9 social media tracking and monitoring tools. 11 Myths of Social Media Marketing - Webbiquity , May 24, 2010 Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. 100 Tips for Trade Show Lead Generation - B2B Lead Generation Blog , May 11, 2010 Lead generation remains the top reason most companies exhibit at events and tradeshows. Best of B2B Marketing. Enjoy.

Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

And the hot topics this month are pretty interesting as well - see at the bottom.  So, here are the Best of B2B Marketing for August 2010 based on on social signals. Ten social media and technology mega-trends to watch - grow - Practical Marketing Solutions , August 10, 2010 I just read a fascinating (and lengthy!) 35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far) - Webbiquity , August 26, 2010 Facebook is an extraordinary phenomenon. Snooping on Facebook: Not just for stalkers any more , August 17, 2010. Google (97).

Best Social Media Stats and Market Research of 2009

Webbiquity

Because these reports came disproportionately from one source ( MediaPost ), the articles and blog posts presented here are categorized by source. Predicting the Present with Google Trends by Google Research Blog. How Google Trends data can help improve forecasts of the current level of activity for a number of different economic time series. Google alone has a 63.7 20+ more mind-blowing social media statistics by Econsultancy. Google Ups Share of Search To 72%; Yahoo, MSN and Ask Continue To Tank. What are the latest trends in search?

11 Thought-Provoking Guides to Content Marketing for 2014

Webbiquity

A few months ago, the Webbiquity blog celebrated content marketing week —six posts in eight days showcasing the best content marketing insights and guides from the year, starting with  30 Remarkable Content Marketing Facts and Statistics and culminating with  14 Best Content Marketing Tips, Tactics and Techniques. What impact are blogs having on corporate website traffic in search?

20+ Cool Social Media and Web Tools

Webbiquity

Interested in an easy way to stay current on key Google Analytics traffic stats from your desktop? Social Mention also lets you set up alerts (simiar to Google Alerts) and offers a widget that can be installed on a website or blog to display the real-time buzz about your specified topic. Visitors can rate posts and you also get click statistics. Post on Google Buzz.

Writing The Naked Blog: Dress Up Your Words

Writing on the Web

Hence the name, Naked Stage : the presentation is devoid of any of the usual visual aids. Remember the statistics about communications ? Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. What can you learn about blog writing and content marketing from the theater? Everything, perhaps. Blog writing is similar. Dress up your words. 

The Senior Brain: How to Market to Oldies but Goodies…

Writing on the Web

Yet, despite these statistics, only 10 percent of all branded marketing target older consumers (Wolfe and Snyder, 2003). Be broad and positive in your presentation of information. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Something’s wrong with the way marketers are trying to reach people over 65. Wake up, folks.

B2B Marketing Analytics

LeadSloth

On Saturday I presented a session about B2B Marketing Analytics at AnalyticsCamp in Chapel Hill ( slides here ). Even though I almost flunked my Statistics class in college, there’s no denying that Marketing Automation and Marketing Analytics are two sides of the same coin. What I Want. I’d love to have Google Analytics for Marketing Analytics. Why Analytics?

Did you see the unicycling clown?

Earnest about B2B

The issue is the outlook could be every bit as hazardous for marketers – in particular those who remain wedded to the traditional way of doing things and continue to ignore the opportunity mobile presents. Nokia punted a statistic back in 2010 that the average person incredibly stares at their phone 150 times a day. If you wanted any more convincing, here’s some final food for thought from Google : “Roughly one in seven searches, even in the smaller categories, are happening on a mobile phone, but how many of you are putting one seventh of your resources into mobile?

Did you see the unicycling clown?

Earnest about B2B

The issue is the outlook could be every bit as hazardous for marketers – in particular those who remain wedded to the traditional way of doing things and continue to ignore the opportunity mobile presents. Nokia punted a statistic back in 2010 that the average person incredibly stares at their phone 150 times a day. If you wanted any more convincing, here’s some final food for thought from Google : “Roughly one in seven searches, even in the smaller categories, are happening on a mobile phone, but how many of you are putting one seventh of your resources into mobile?

Killer Questions to Ask Before Starting a White Paper Project

Connect the Docs

Male readers tend to prefer facts and statistics to backup solution claims, while female readers tend to prefer case studies and real life examples to reinforce solution advantages and business concepts. Google Alerts set to “White Paper”, and “White Papers” Stephanie Tilton. " Jonathan Kantor. Blog WhitePaperPundit Twitter Jonathan_Kantor. Janice King.

SME 2

90 Tips to Make Your Blog Rock

delicious b2bmarketing

Place Powerpoint presentations on your blog by posting  and then embedding links from Slideshare 18.  Subscribe to SmartBrief newsletters, RSS feeds, and Google alerts in order to find ideas for new content (that’s how I found this blog!) 41. Comment appropriately on the top blogs ranked by Google on the major key word or phrase you are trying to optimize for SEO. be authentic.

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The Danger of Email Marketing Benchmarks « The Effective Marketer

The Effective Marketer

MarketingSherpa Email Benchmark Guide:  [link] Mailer Mailer Email Marketing Metrics Report:  [link] Epsilon Email Trends Results:  [link] MailChimp Email Marketing Bechmark:  [link] Bronto Email Statistics:  [link] As I said, look at them but don’t bet on them or try to set your goals based on what others are supposedly doing. work for a B2B software company and we do regular email blasts.

Best Cool Web Tools of 2009, Part 1

Webbiquity

Looking for a more powerful way to share presentations online? SlideSix is a multimedia presentation sharing site, designed to be SlideShare on steroids. You can upload presentations, record audio narration, and attach videos, all on the site. SlideSix lets you upload PowerPoint, PDF or OpenOffice presentations, mix in videos from YouTube or Vimeo, and share your presentations with groups. This is a cool alternative search engine that lets you search Google, Yahoo, Bing and Twitter simultaneously. Generate word-of-word referrals? SlideSix. PeoplePond.

Executive Summary: A CEO's Guide to Online Marketing

Hubspot

” Take a look at this short presentation and video for data that supports the success and growth of online marketing. View more presentations from HubSpot Internet Marketing. Social Media Statistics : Major Components of Online Marketing. Free Download: 2010 Online Marketing Blueprint. As a busy CEO, you likely don’t have much time. SEO has two main parts.

Move Your Business To The Cloud – Do More And Sell More For Less

Business Growth Development

Analytic and statistical analysis we also self host ourselves and covers multiple sites, split testing, conversion funnels and paths and lots of other interesting goodies to help us understand what is going on and what we need to do to improve.  Google Apps is by far the most cost effective and simplest in my opinion to deploy and migrate to.