Smashmouth Marketing

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Activate Acquires Green Leads

Smashmouth Marketing

Enough business. I bumped into Mike while walking through the Sales Force Automation conference in Boston, I turned a corner and almost walked into him – I hadn’t seen him for years but we reconnected and ended up doing business together at his company, CIC. Fraternity Brothers. The history of Green Leads goes back to 1982.

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Appointment Setting Vendors Can Reduce Carbon Footprint

Smashmouth Marketing

We're in the business of B2B appointment setting , and meetings can often mean travel -- travel impacts carbon footprint, be it by car or plane. Green Leads has been buying carbon offsets over the past year as a way to reduce our own carbon footprint. tons CO2 Face to Face by Flight : 0.29 tons CO2 Face to Face by Flight : 0.29

Vendors 100
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Lead Gen Tip for Q2: Face Time

Smashmouth Marketing

No hard stats to back it up, however: In Q1 of 2010 we closed the same amount of business as Q3 and Q4 of 2009, and in 2009 we grew by a factor of 3X. Questions this raises: Should that first meeting have been face-to-face? I think not. Of the appointments I took, roughly 4 in 10 resulted in that second meeting.

Lead Gen 100
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Gerhard - The Sales 2.0 Host

Smashmouth Marketing

The exact quote was: "Companies that significantly reduce their sales and marketing investment in 2009 will be gone by 2010." world really started as a result of the internet and how technology and new ways of thinking have changed the way we do business. Gerhard : It wasn't Forrester who said that, it was IDC. Mike : The 2.0

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Gerhard - The Sales 2.0 Host

Smashmouth Marketing

The exact quote was: "Companies that significantly reduce their sales and marketing investment in 2009 will be gone by 2010." world really started as a result of the internet and how technology and new ways of thinking have changed the way we do business. Gerhard : It wasn't Forrester who said that, it was IDC. Mike : The 2.0

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Sales 2.0 Conference - Nigel Edelshain, the Man who first said, "Sales 2.0"

Smashmouth Marketing

Since, Nigel and I have had long conversations about our businesses and the industry in general. in 2010 (and starting this fall). Mike: You and I are in the high level lead generation and appointment setting business. When I first met Nigel Edelshain at the Sales 2.0 No presumptions--just Sales 2.0 It's a competitive advantage.

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Sales 2.0 Conference - Nigel Edelshain, the Man Who First Said "Sales 2.0"

Smashmouth Marketing

Since, Nigel and I have had long conversations about our businesses and the industry in general. in 2010 (and starting this fall). Mike: You and I are in the high level lead generation and appointment setting business. When I first met Nigel Edelshain at the Sales 2.0 No presumptions--just Sales 2.0 It's a competitive advantage.