Remove 2010 Remove API Remove Companies Remove Trends

Trending Sources

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity

Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general. 51% of active Twitter users follow companies, brands or products on social networks. You’ll find the answers to these questions and many more here in 50 of the best Twitter tools, posts, how-to guides and rants of 2010 so far.

Stats 40

Predictions for B2B Marketing in 2011

Customer Experience Matrix

Companies that aggressively seek help in improving their skills will succeed; those who try to learn everything for themselves by trial-and-error will increasingly fall behind the industry. Competitors will include existing marketing automation and CRM systems seeking to use their existing functions as a base, and entirely new systems that provide a consistent interface to access many different products transparently via their APIs. 4. Lessons learned from these systems will be applied by their developers and observant competitors to help marketers at larger companies as well.

SMB 41

Get the Most Out of Twitter Hashtags

delicious b2bmarketing

Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Battles Social Good Jobs Social Media News Twitter Facebook Foursquare YouTube MySpace Google Microsoft Humor & Culture Now Trending : Nokia N8 Shipments Begin May 17, 2009 Ben Parr View Comments HOW TO: Get the Most Out of Twitter #Hashtags email share email share Do you like this story? When a hashtag starts to trend, it gets even more difficult to parse the information stream. Luckily, there a few great tools that can assist in hashtag enlightenment: What the Trend? If you a.

What the Future Holds for B2B Social Media Marketing

delicious b2bmarketing

Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : Facebook Status Updates Tell the Story of Romance Gone Awry [INFOGRAPHIC] October 28, 2010 Ben Parr View Comments What the Future Holds for B2B Social Media Marketing email share email share Do you like this story? Companies are just starting to really discover the power of social and what it can do for a company’s bottom line.

What the Future Holds for B2B Social Media Marketing

delicious b2bmarketing

Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : 3G Mobile Internet Comes to Mount Everest October 28, 2010 Ben Parr View Comments What the Future Holds for B2B Social Media Marketing email share email share Do you like this story? Here are some examples: 81% of B2B companies were likely to maintain company-related profiles on social networks, compared to 67% of B2C companies.

The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

Application Programing Interface (API) - An API is a documented interface that allows one software application to to interact with another application. An example of this is the Twitter API. BackType - BackType is a social media analytics company that helps companies measure their social engagement. On the web today, things change fast. Internet websites. for $1.65

Skype 33

Integrate Social Networks with your Corporate Website with ‘Social Sign On’

delicious b2bmarketing

The Techcrunch acquisition dispels those myths 2 days ago « People on the Move in the Social Business Industry: Sept 21, 2010 Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist? Managing these multiple login systems from all these social networks is cumbersome due to changing APIs, protocols. Or do I interpret this wrong? Expect more now.

11 Predictions for B2B Social Media in 2011

Social Media B2B

In 2010 social media made huge advances in B2B companies, but based on our review of our 2010 predictions , the adoption curve was not as steep as we anticpated. Many of our predictions for 2011 are about the next stage of social media for B2B companies, and those who can incorporate these ideas will be more successful in the coming year. It is unclear what the adoption will be of these next stage strategies, but it is clear that B2B companies that can implement their social media programs with these in mind will be well ahead of the competition. 1. With 4.6

Sales 26

More New Systems Challenge the Marketing Automation Status Quo

Customer Experience Matrix

Other advantages include Google Adword integration; tagging leads by search term and Facebook ad; integration with Webex and GoToWebinar for event management; and a partnership with ZoomInfo to add contact names from companies that visit the client’s Web site. Clients who don’t want to use SimplyCast tools for a particular function can integrate with external products via APIs.

The anti-prediction of 2012 social media predictions

grow - Practical Marketing Solutions

Too early to tell, but I think I am trending correct on this one. I’ll have to give myself an incomplete. Yammer, a leading provider in this space had a nearly 200 percent growth rate according to various reports and now has some type of installation in 80 percent of the Fortune 500 companies. Record companies send Joey free stuff. Probably you too? Doesn’t matter.

Infer Infuses Microsoft Power BI with Predictive Intelligence to Deliver Next-Generation Sales Analytics

Infer

Infer Inc. , a leading provider of predictive technologies that help companies win more customers, today launched a new sales analytics package for Microsoft Power BI. Infer’s new analytics package automatically feeds Infer’s predictive fit and behavior scores – along with defined profiles and rich customer signals – into a company’s business intelligence (BI) solution. About Infer.

Lead 62

Open Research: A Framework for Social Analytics

delicious b2bmarketing

After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets. Why are social analytics so important? This is a new medium, and proof over re allocation of investment is key. The more you share it, the easier it is for us to produce more.

Right On Interactive Offers Lifecycle Reporting

Customer Experience Matrix

When I reviewed Right On Interactive in a July 2009 post , the company was selling its 5Buckets marketing software as a multi-channel output generation tool that complemented conventional marketing automation systems. They can also load data to the system API. It stores each contact’s stage and score histories so it can report on trends in these metrics as well.

Why Google Doesn't Sweat Phone Apps

Biznology

They want apps on the iPhone application programming interfaces (APIs) only. You might think that APIs are just some tech junk that no one needs to understand, but as a marketer, you are a lot about what the standard format for content needs to be. What is important is which companies will be on the winning side of these battles. Image via CrunchBase. Read on to find out why.

API 2

LoopFuse Captures More Web Traffic Data

Customer Experience Matrix

LoopFuse plans to provide some trending reports in the future. This enables much quicker response to ad hoc queries and, should eventually support the time-based views needed for trends and stage analytics. For those of you keeping score at home, LoopFuse’s Roy Russo also told me that the company stores each client’s data in a separate database instance. Russo also said that all data in the system is accessible via standard API calls, something that’s also not always possible with competitive products. These features are certainly useful.

ClickSquared System Combines Marketing Database, Campaign Management and Multi-Channel Message Delivery

Customer Experience Matrix

In fact, Click 3G was officially launched last week, although the company has been migrating clients to the platform since Fall 2008. The company got its start in 1999 as a direct mail house specializing in overnight execution of trigger marketing programs. The fundamental argument for using industry-standard software is that continuously updating a home-grown system costs too much for most marketing services vendors, who can’t spread the expense across as many clients as a dedicated software company. Customer data can be loaded via API posts or self-service file uploads.

Saffron Technology Organizes Data into Memories

Customer Experience Matrix

This lets the system support different types of queries including: - connections (identifying relationships among items) - networks (showing how entities connect with each other) - analogies (finding entities with similar connections) - classifications (placing similar entities into groups) - trends (reporting how connections change over time) - episodes (finding patterns that repeat over time) Real-world applications extend beyond link analysis to classifications and decisions. It can explore networks, find similarities and guide decisions. Or one of the items could be a time dimension.

Rise of the Marketing Platform

Modern B2B Marketing

But jokes aside, when you put recent marketing trends into a historical context, you see just how fast the industry is changing. 1990s – 2010: Marketing shifts again to developing and managing customer relationships. Five Big Trends in Marketing Today. Campaign” is a militaristic word that focuses on the needs of the company, not the consumer.  Ready for it?

The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Its analytics service can show you which pages are trending, where people are interacting with your brand, and what they're saying about your content on Twitter. Application Programing Interface (API) - An API is a documented interface that allows one software application to interact with another application. An example of this is the Twitter API. link] ). V. for $1.65

The Sharpest B2B Social Media Monitoring Tools in the Shed - Part III

B2B Ideas @ Work

As B2B marketers, it’s important for us to stay up-to-date on all the latest trends and topics in a variety of industries. Like most social media monitoring tools, Spiral16 has the ability to help companies monitor their reputations, identify their influencers, measure the effectiveness of their campaigns and gather intelligence about their communities.

Here’s just a taste of what transpired at MarTech Europe this week

chiefmartech

“Digital isn’t a marketing or IT phenomenon — it’s a company’s potential!” Matt also remarked on the agile pace at which their portfolio companies operate — they are running marketing experiments on a weekly basis. He walked us through a number of different models for thinking about the interplay between agility and company culture. Deep breath.).

State of the Union Facebook 2013

WindMill Networking

The trend for people to have more of their personal information online is continuing to pick up steam, but the countervailing trend is that people want to do a lot less conversing on Facebook. Software companies and agencies think “the grass is greener on the other side” by seeking to be more like the other.  That Graph API works as expected some of the time.

Top Social Media Measurement and Tracking Tools

delicious b2bmarketing

2010 Eddie and Ozzie Awards Call for Entries OPEN! The breakdown: “Pinterest doesn’t have an open API yet, so data has been pretty limited. It will allow us to track conversations about our brands and campaigns, spot trends in core content areas and identify key influencers that are connected to our brands.” PaidContent.org Founder Launches Travel Media and Data Company. Insight, trends, technology and more on. Company Name. * Job Function. Companys Focus. Multi-Platform/Focus Company. Destination Management Companies. folio. Title.

URL 19

Facebook Places Launches, Allows Businesses To “Check In”

Hubspot

However, this trend just got a lot more interesting for marketers. Although the feature is now available in the newest version of the Facebook iPhone app, the company says it is still rolling out the feature and is not yet available to all users. Free Download: 2010 Facebook Marketing Guide. The social network has announced the launch of a major new feature: Facebook Places.

API 0