2010 Analytics Forrester Google 
The Effective Marketer
MAY 3, 2011
Marketers as Technologists According to Forrester’s research, data driven marketers are divided about technology investments. 53% of Customer Intelligence professionals (those who own the customer data and are responsible for customer analytics) consider themselves as technology leaders while 47% said they were technology followers.
Moz
JANUARY 14, 2020
Alas, by the end of the decade, Google had started to prioritize brands in the SERP, and the big players had finally gotten their online act together. Google Analytics is astonishingly rigorous at suppressing social media success stats. They can track cross-device conversions in Google Ads — why not in Analytics?
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Industrial Marketing Today
AUGUST 3, 2010
To add a new twist to a thorny problem, I read a very interesting quote from Avinash Kaushik, the man who literally wrote the book on Web Analytics 2.0 , he said, “Engagement is not a metric, it’s an excuse.” The good news is that you can use a free tool like Google Analytics to get a very good handle on your customer engagement.
Online Marketing Institute
DECEMBER 23, 2010
Kaila Strong | Dec 6, 2010 | 0 Comments Tweet Arguably, social media marketing for B2B companies is one of the most difficult campaigns to run. Nearly 85 percent of B2B decision makers are online and using social media to help in their decision making, according to Forrester Research estimates. 2010 All rights reserved.
The ROI Guy
FEBRUARY 15, 2011
Tuesday, February 15, 2011 Updated Alinean Social Media ROI Calculator - New Graphics and Refined Research Weve just updated the Alinean Social Media ROI Calculator with some hot new graphics, and refined value quantification research and analytics. Frugalnomics in Full Effect: Forrester and Gartner. Latest Research.
Online Marketing Institute
DECEMBER 1, 2010
If you sell tickets, Eventbrite charges a fee, plus you will need to link to a Paypal or Google Checkout account to accept payment. You can even track your registration page in Google Analytics. Kristina Goodrich says: December 1, 2010 at 12:12 am Thank you, Adam! As a B2Ber, I can really appreciate these tools.
Convince & Convert
SEPTEMBER 21, 2010
You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing. She specializes in social media strategies that lead to actionable plans to achieve real world objectives. Hope that helps!
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