The Effective Marketer

JANUARY 13, 2011

Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! In their research they also classify companies according to their results in email marketing usage. You can leave a response , or trackback from your own site. Like Be the first to like this post.

Planning 100

Planning Email Marketing Work Management Marketing Management 100

The Effective Marketer

JANUARY 6, 2009

Marketers are used to creating marketing plans, including advertising campaigns, trade show schedules, etc. It is very important to make sure your marketing activities are results-oriented. As you plan your day/week/month, make sure that you are spending time on activities related to your original action plan.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

The Effective Marketer

MAY 18, 2010

They see these activities as “work” and as such, shouldn’t be performed after 5:29pm. This entry was posted on Tuesday, May 18th, 2010 at 12:05 pm and is filed under Hiring , Marketing Management , Teamwork. If they were offered more money to create TPS reports they would switch to doing it in a heartbeat. United States License.

Planning 100

Planning Work Management Marketing Management Marketing Budget Creation 100

The Effective Marketer

JANUARY 17, 2009

As the marketing plans are shared with the rest of the company, and details on why each campaign or activity is being carried out together with their expected impact on operations and sales, the reason for marketing and why we have this department should become clear. You can leave a response , or trackback from your own site.

Planning 100

Planning Work Management Marketing Management Effectiveness 100

The Effective Marketer

JULY 16, 2009

Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site. Like Be the first to like this post. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Paid Search Agency 100

Paid Search Agency Companies Marketing Budget Creation Work Management 100

The Effective Marketer

NOVEMBER 4, 2009

The chart above shows in a funny way that you sometimes feel more productive when you are checking email, and that you may turn to it if you get bored, and from personal experience I have felt the same way. Think back to your daily activities. When are you usually checking email? Is it the first thing you do in the morning?

Product 100

Product Work Management Marketing Budget Creation Marketing Automation Services 100

The Effective Marketer

JULY 29, 2009

As marketers, we sometimes fall victims of the routine day-to-day tactical activities and forget why we are doing them. Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site.

Planning 100

Planning Work Management Marketing Management Marketing Budget Creation 100

Marketing Insider Group

AUGUST 12, 2010

kenny madden Aug 13 2010 Michael, Great post. IT vendors generally think more leads is better because it lowers the Cost Per Lead they have to pay and gives the sales team more activity. Happy to connect kenny@spiceworks.com Michael Brenner Aug 14 2010 Hi Kenny, thanks for your comments. Some are slowly doing it.

Work Management 100

Work Management Marketing Management Sales Qualified Leads Lead Scoring 100

The Effective Marketer

JANUARY 13, 2009

Think of the communication activities that may result of completing a task) A key part of taking responsibility and assigning people responsible for each task is to make them accountable. Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

ANNUITAS

JANUARY 10, 2011

You can read his blog at [link] or follow him on Twitter at @sgersh. As we exited 2010, there were a lot of predictions for what’s in store for B2B Marketing in 2011. We sat down with Steve and had some great discussion around B2B marketing and what lies ahead for the marketing automation industry. In your opinion, why is that?

Enterprise Management 100

Enterprise Management Marketing Automation Services Work Management Marketing Management 100

The Effective Marketer

JANUARY 5, 2009

The 8 principles he outlines in his HBR article are more “action oriented”, meaning they guide you towards making the right plans for the right activity and how to behave in general. Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

Enterprise Management 100

Enterprise Management Work Management Marketing Management Effectiveness 100

The Effective Marketer

MARCH 15, 2009

Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Why do I do those things, you might ask, and I reply that is because sometimes you just can’t say no. United States License. United States License.

Product 100

Product Effectiveness Marketing Automation Services Work Management 100

The Effective Marketer

JULY 21, 2009

We’re told that if you have a good plan , if you follow a proven framework for rolling out your social media activities and integrate them with your sales efforts , then the ROI will be clear . Reply Neoco | Blog | Why Social Media Is Not For Everyone says: April 27, 2010 at 11:07 am [.] How will we measure success?

Social Media 100

Social Media Planning Work Management Social Marketing 100

Convince & Convert

MARCH 25, 2010

Need to see the increase in Twitter followers over time? Thus, they have a built in “Events&# tool where you can plug in anything out of the ordinary, and that occurrence will show up in your integrated Swix reporting. Trade show. Presto, a pretty graph in about 3 seconds flat. A new product launch.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Webbiquity

MARCH 9, 2010

You’ve seen the eye-popping statistics: Facebook now has more than 350 million active users. TechCrunch predicts that “by this summer (2010) well over half of all Internet users will likely visit Facebook each month.&# If it were a country, it would be the third most-populous on earth , behind only China and India.

Facebook 100

Facebook B2B Marketing Effectiveness B2B 100

The Effective Marketer

FEBRUARY 12, 2009

In a meeting with your staff and want to ensure you follow-up on the activities you just delegated? This is an awesome way to quickly find messages from different people while still keeping the sorting by date active. Is that simple… now for those emails that require an action or follow-up, simply drag them to create a new task.

Planning 100

Planning Product Effectiveness Tips 100

Webbiquity

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. Of those using this channel, social media accounts for 32% of SMB marketing activities. e-Strategy Trends ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Industrial Marketing Today

JULY 9, 2010

Here are the key takeaways from the webinar: Don’t confuse marketing activity with results. Number of campaigns sent out, trade shows attended or press releases published do not generate revenues. It’s a combination of tools, methods or procedures, and analysis and activities.

Marketing Automation Services 60

Marketing Automation Services Lead Ranking Marketing Qualified Leads Marketing Automation 60

Online Marketing Institute

NOVEMBER 8, 2010

A combined 59% of B2B marketers have only a basic social media presence (45%) or are not actively engaged in social media marketing (14%). In contrast, a combined 44% of B2C marketers have only a basic social media presence (26%) or are not actively engaged (18%).

Social Media 40

Social Media Paid Search Agency Social Marketing B2B Marketing 40

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 When the Syncapse team went to SXSW this year, we used our Facebook page as a place to re-cap our experience and re-connect with a lot of the people who stopped by our booth at the trade show.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Online Marketing Institute

MARCH 24, 2010

Cutting back on trade shows, reducing ad spend, etc.) After all, social media is really not just a marketing activity. Social media is another enabling platform, that when integrated with other marketing activities, has the influence to drive sales. and oh, if you want a pic to show with your comment, go get a gravatar !

Social Media 40

Social Media Paid Search Agency Copywriting B2B Thought Leadership 40

Online Marketing Institute

JULY 31, 2012

2010 Eddie and Ozzie Awards Call for Entries OPEN! While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. It’s decent at capturing blog and Twitter-based content but not as accurate at capturing content that is behind a ‘sign-in’ gate, most notably Facebook.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Online Marketing Institute

NOVEMBER 28, 2012

2010 Eddie and Ozzie Awards Call for Entries OPEN! Follow her on Twitter. Fashion Shows. Trade Show. Group Activities and Team Building. Group Activities. . --> Magazine. Browse Issues. Subscribe Now. FOLIO: Staff. --> Suppliers. --> Webinars. --> Events Industry Events. MediaNext 2012. Holiday Party.

B to B 40

B to B Paid Content Social Media CMS Development 40

B2B Marketing Zone Posts

NOVEMBER 2, 2010

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. How do you PROVE the value of Twitter? He’s smart.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Online Marketing Institute

MAY 18, 2010

While most B2B Search Engine Optimization efforts are focused on marketing activities that drive leads and sales, working holistically with SEO can deliver benefits that increase value or reduce costs in other areas of the company as well. have used this with success and it works great judy seiler Great to know!

SEO 40

SEO Top of Funnel AIDA Digital Asset Management 40

Webbiquity

JANUARY 19, 2011

Great content naturally attracts links, but Matt Malden points out ways to go beyond that by blogging, sending a regular email newsletter, using Twitter, social networks, YouTube and other sites to expand your online presence. product photos, diagrams, infographics, trade show pics etc.), Tweet about the video.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Hubspot

DECEMBER 30, 2011

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. An example of this is the Twitter API. Follow Friday (#ff) - Follow friday is a trend via the hashtag #ff every Friday on Twitter.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

The Effective Marketer

OCTOBER 13, 2010

Acknowledgement, Dialogue, Incentivization, and Activation). This entry was posted on Wednesday, October 13th, 2010 at 9:06 am and is filed under Book Review , Communication , Content Marketing , Marketing Management , Social Media. His new “flipped funnel&# approach to doing that is called A.D.I.A United States License.

Marketing Funnels 100

Marketing Funnels Top of Funnel Work Management Planning 100

Online Marketing Institute

NOVEMBER 8, 2010

Oct, 2010 38 Comments I think people are finally coming around to the idea that good marketing requires good measurement. of Opportunities – An opportunity is a lead that is now being actively managed by a sales person and is moving along the pipeline toward either a closed sale or a loss. Oct, 2010 at 10:36 am Great post.

Startups 40

Startups B2B Marketing B2B Planning 40

B2B Digital Marketer

OCTOBER 5, 2020

08:51 – Activating your audience. And so, uh, did that for 10 years, uh, had the opportunity to sell that agency, which was a B2B focused agency and, uh, 2010, and went to work for the company that bought our agency and really discovered while I was there, Jim, that I just loved B2B. Timestamps/Outline. 10:25 – Nurturing relationships.

Sales Management 52

Sales Management B2B Marketing Top of Funnel Planning 52

Hubspot

JUNE 6, 2014

Follow Friday was very, very popular on Twitter back in 2009. Here''s how it worked: Every Friday, you''d send a tweet to your followers recommending a Twitter handle you thought was super interesting and others might want to follow. Plus, consumers have been able to "unlike" a company page with the click of a button since 2010.

Trends 28

Trends Ad Exchange Paid Search Agency Facebook 28

PureB2B

MAY 29, 2016

In one article, marketing blogger, Matt Banner, talks about ways to optimize your social media conversation and enhance activities with lead generation tactics that will drive users through the sales funnel. Getting senior executives to be active on social media, especially LinkedIn, is also a good way to generate brand awareness.

Lead Generation 62

Lead Generation Resources Sales Qualified Leads Generation 62

PureB2B

MAY 29, 2016

In one article , marketing blogger, Matt Banner, talks about ways to optimize your social media conversation and enhance activities with lead generation tactics that will drive users through the sales funnel. Getting senior executives to be active on social media, especially LinkedIn, is also a good way to generate brand awareness.

Lead Generation 54

Lead Generation Resources Sales Qualified Leads Generation 54

PureB2B

MAY 29, 2016

In one article , marketing blogger, Matt Banner, talks about ways to optimize your social media conversation and enhance activities with lead generation tactics that will drive users through the sales funnel. Getting senior executives to be active on social media, especially LinkedIn, is also a good way to generate brand awareness.

Lead Generation 48

Lead Generation Resources Sales Qualified Leads Generation 48

Webbiquity

NOVEMBER 12, 2013

are now active on at least one social network, up from 67% in 2012 and just 8% in 2005. There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day. Twitter is the most popular platform in b2b, with 85% of marketers saying they use this.

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

are now active on at least one social network, up from 67% in 2012 and just 8% in 2005. There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day. Twitter is the most popular platform in b2b, with 85% of marketers saying they use this.

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

AUGUST 18, 2012

The average midsize or large company (1000 employees or more) has 178 “social media assets” (Twitter handles, employee blogs, etc.)–yet LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs. Yet only 47% of b2b marketers say they are actively using LinkedIn vs. 90% on Facebook.

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100