Online Marketing Institute

NOVEMBER 1, 2010

B2B Marketing POSTs by Laura Ramos About the Author About this blog High tech marketers face incredible challenges building awareness, developing demand, enabling sales, and demonstrating marketings impact on the business in an increasingly digital world. This blog draws on the heritage of my Forrester research.

Marketing Mix 40

Marketing Mix Tactics Work Management Marketing Management 40

The Effective Marketer

MARCH 9, 2010

And what’s up with blog posts (side bar) in this email? What I Don’t Like: The ‘download’ button with the Forrester logo on top and right next to the image looks a bit out-of-place, maybe it’s just me? Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Marketing Budget Creation 100

Marketing Budget Creation Design Email Marketing Planning 100

Online Marketing Institute

MARCH 13, 2011

Laura Ramos , a principal analyst at Forrester Research who focuses on business-to-business marketing trends and technology, says that services like Demandbase could prove useful, but adds that it may be hard to measure its impact on sales and marketing. 6) ERP (17) Internet Cust. ERP Internet Cust.

Enterprise Management 40

Enterprise Management Marketing Automation Services Work Management Marketing Management 40

WebMarketCentral

DECEMBER 9, 2009

Discover the answers to these questions and others here in more of the best blog posts and articles about social media marketing so far this year. Tags: Web 2.0 What tools are available for cost-effectively monitoring brand conversations across social media sites? Social Tagging.

Social Media 20

Social Media Social Marketing Web 2.0 Forrester 20

The Effective Marketer

FEBRUARY 3, 2011

Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 Blog at WordPress.com.

Conference 100

Conference Planning Work Management Marketing Management 100

The Effective Marketer

JULY 5, 2009

MarketingExperiments has an interesting test on short copy versus long copy that is worth checking out and Sonia Simone from CopyBlogger has a great blog post on the same subject. Opening lines can make or break your email, landing page, website, blog, or any other type of writing you do. The goal is to write persuasive copy.

Copywriting 100

Copywriting Work Management Marketing Management Marketing Budget Creation 100

Marketing Insider Group

JANUARY 2, 2013

sources through the purchase funnel according to Peter Burris from Forrester. Maximize your content: Create good content and turn it into a white paper, then take chunks and make them blog posts. In 2009 most companies where trying to figure out where to start with social media. Some of the slides where the basis for my Web 2.0

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Webinar Metrics Content Marketing 100

The Effective Marketer

FEBRUARY 16, 2011

A Forrester Report (B2B Lead Management Automation Market Overview, Sept 2009) says: “…we estimate that currently between 2% and 5% of B2B firms have invested in full-featured LMA functionality …&# Eloqua (via CMO Brian Kardon) feel 5-7% market penetration is closer. Blog at WordPress.com.

Marketing Automation Services 100

Marketing Automation Services Enterprise Management Work Management Marketing Automation 100

Online Marketing Institute

JUNE 22, 2009

Home > Our blog HOME | RSS FEEDS | SITEMAP | CLIENT ZONE | CONTACT US Our blog About Velocity Our clients What we do Who we are Recent posts The white paper is dead…or is it? The book of the webinar of the movie: The Velocity B2B Content Marketing Workbook. Come and get it! Seemed to go really well.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Webbiquity

JUNE 6, 2011

Note: This post, a joint effort between Cheryl Burgess and me, originally appeared on the Blue Focus Marketing Blog last month. So, as promised in Tom Pick’s blog, “ 2011 #Nifty50 Top Twitter Women ”, in honor of mothers, our 2011 #Nifty50 Top Twitter Men now honors fathers. Blogging at COMMScorner.com , TheNextWeb.com and PRDaily.biz.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

Online Marketing Institute

DECEMBER 13, 2010

Blogging appeared passé as many individuals opted for microblogging, investing in the art of the short form. On Facebook this month, the average user created 90 pieces of content and contributed to the more than 30 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.)

Blogger 40

Blogger Curation Contingency Planning Classified Ads 40