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Facebook Ads Library- What it is and how to use it

Valasys

Facebook , which started as a social media app, has now become a marketer’s archive with its own Facebook Ads Library. . From likes and stories to ads, Facebook has continued to consistently evolve. This forged to be the perfect opportunity for Facebook to create an indispensable advertising platform. .

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Four cool ecommerce offerings from Pinterest and how brands use them

ClickZ

It doesn’t have the scale of Facebook, nor does it have its scandalous reputation. The Pinterest Developer’s API then scanned their boards, determining what they’d be most likely to like and purchase. Development began in December 2009, with the platform eventually launching in beta three months later. But maybe you should.

eCommerce 105
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Online Marketing News in 2009: The Year’s Hottest Events

Adobe Experience Cloud Blog

Here is our 2009 year in review. December 2009 Online Marketing News. MySpace and Facebook sign real-time search deals with Google. Facebook Pushes People to Go Public. Time spent on Facebook by 18-24 year olds declines. Time spent on Facebook by 18-24 year olds declines. Top word of 2009: Twitter.

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How to Growth-Hack Your Way to Revenue Gains—Even if You’re Not A Startup

Adobe Experience Cloud Blog

Use case: Instagram: In 2009, location-based mobile applications were skyrocketing. Facebook eventually purchased Instagram for $1 billion. Deeply evaluating user behavior, may lead you to decide to focus solely on a particular product feature, or to enhance and emphasize it to improve your company’s competitive edge.

Startups 134
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16 Years of Facebook: A Marketing Evolution Story

Martech Advisor

Facebook has grown by leaps and bounds in the last fifteen years. As Facebook celebrates its 16th anniversary, let’s look at the key events that define Facebook’s groundbreaking journey that started in 2004. By the end of 2004, Facebook had already reached the one million user milestone. Pre-Facebook Days.

Facebook 134
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Aprimo Marketing Studio Supports Sophisticated Business Marketers

Customer Experience Matrix

This starts with the core functions of any business marketing system: outbound and multi-step email campaigns, landing pages, Web behavior tracking , lead scoring, Salesforce.com integration, reporting and content management. In addition, they support wait periods and can send leads and alerts to the sales system.

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Open Research: A Framework for Social Analytics

Online Marketing Institute

Important caveat: Social isn’t just for ‘generating leads’ but can be used for many, many things, such as improving customer experience, reducing support costs, and improving products. Also you’re right of course – social is for more than ‘generating leads.’ Will send you a ping.