Influencer Marketing: What is it and Why Should You be Doing it?
Onalytica B2B
AUGUST 23, 2017
“For B2B marketers Influencer Marketing is the practice of engaging internal and industry experts with active networks to help achieve measurable business goals.” “We’re trusting strangers’ recommendations on Amazon and staying in their homes through Air bnb” Jaz Cummins , Director, Montford.
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