Convince & Convert

JULY 21, 2010

Plus it provides the opportunity to clearly state your transparency policies around actions like employees posting on discussion boards for clients, endorsements and objectionable content. You'll see a line that resembles this: © 2008-09. | I've just changed mine to © 2008-10. Im Jay Baer.

Social Media 153

Social Media Paid Content Media Advertising Agencies 153

Convince & Convert

FEBRUARY 11, 2010

“They really need to sort this process out or they are going to end up losing developers to other platforms, which make it a lot easier to get an application approved and have more transparent processes,” explains Roland Hutchinson of Geeky Gadgets. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 113

Social Media Media Webinar Metrics Paid Search Agency 113

Convince & Convert

SEPTEMBER 14, 2010

link] Adam Metz I’ll be transparent here. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Im Jay Baer.

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. The chronically bad Minnesota Timberwolves NBA franchise has this sign in the Twin Cities airport: Bravo.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

APRIL 13, 2010

I also learned the lesson and critical importance of being authentic and transparent. I also learned the lesson and critical importance of being authentic and transparent. My first PR job was in consumer product goods and one of our clients was a bagel brand. Thanks Jay for the awakening and thought provoking exercise.

Social Media 112

Social Media Media Webinar Metrics Paid Search Agency 112

WebMarketCentral

JUNE 18, 2008

MarketingSherpa has just released its 2008 B2B Lead Generation Handbook (that's a link to the free executive summary PDF; the complete report will run you a cool $500). Separating SEO from broader marketing and PR activities is a really bad idea for several reasons. Third, SEO and PR/marketing shouldn't work at cross purposes.

Lead Generation 20

Lead Generation Lead Scoring Lead Ranking B2B Thought Leadership 20

Convince & Convert

SEPTEMBER 20, 2010

One good New Years Resolution is to join other bloggers and take a step towards transparency from the companies who profit from your blog writing by NOT writing April 15, 2010. 2) B2B and B2C are really not that different, on many levels. .-= Maria Reyes-McDavis´s last blog. Twitter Lists Frenzy =-.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

JUNE 7, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Im Jay Baer. All rights reserved.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Hubspot

APRIL 8, 2013

Paul Roetzer, CEO and Founder, PR 20/20. Roetzer could see that transparency and trust are key to relationship-building in a world where customers own the relationship with their brands, and social media can set things on fire in an instant. With that transparency in mind, he started PR 20/20 with 105 fixed-price, a la carte services.

Demand Generation Agencies 28

Demand Generation Agencies Paid Search Agency Advertising Agencies Ad Agencies 28

Convince & Convert

JUNE 11, 2010

I want to talk to you about marketing and PR, too. I want to talk to you about marketing and PR, too. I want to talk to you about marketing and PR, too. I want to talk to you about marketing and PR, too. I want to talk to you about marketing and PR, too. I want to talk to you about marketing and PR, too.

Webinar Metrics 124

Webinar Metrics Paid Search Agency Social Media PR 124

Content Marketing Institute

NOVEMBER 19, 2017

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases and Viral Marketing to Reach Buyers Directly , 6th Edition, by David Meerman Scott. Each edition of The New Rules of Marketing and PR is noticeably better than its predecessor. rogercparker Click To Tweet.

Enterprise Management 109

Enterprise Management Content Marketing Work Management Marketing Management 109

Convince & Convert

SEPTEMBER 21, 2010

includes slides and worksheet) [link to post] (THAT’S Transparency!, link] Top 250 Blog Posts – Advertising, Marketing, Media and PR « Spotlight Ideas [.] friends!) – Posted using Chat Catcher [link] BGJayJay (Jason Amunwa) Twitter Comment RT @jaybaer: Develop a social media strategy in 7 steps. Im Jay Baer.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

MAY 11, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Im Jay Baer. All rights reserved.

FAQ 137

FAQ Top of Funnel Paid Search Agency Social Media 137

Convince & Convert

SEPTEMBER 21, 2010

Before I proceed, I want to be transparent about my relationship with a couple of the solution providers: I have used both Radian 6 and Spiral 16 extensively, I am not employed by either nor have I been paid to post any of the following content. It is very economical for a smaller PR agency or large (from $9.99 Im Jay Baer.

Social Media 155

Social Media Media Paid Content Work Management 155

Convince & Convert

AUGUST 31, 2010

It’s like consultants telling companies to be “transparent&#. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Remember, social media makes big companies seem small again. Not so much.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Content Standard

SEPTEMBER 29, 2017

On October 31, 2008, on a forum board dominated by cryptography enthusiasts, programmers, and privacy anarchists, a nine-page white paper appeared from a user going by the name Satoshi Nakamoto. Satoshi’s trust and fame in the community wasn’t a product of branding; it was the result of transparency. Be like Satoshi.

Peer-to-peer 64

Peer-to-peer Paper Paid Search Agency Transparency 64

Convince & Convert

APRIL 5, 2012

To me, it speaks to the need for trust and transparency from the perspective of buyers and consumers. It speaks to social media as the mechanism to provide that in a lightweight and transparent way. It was in about 2008, the first part of 2008. I was a fledgling PR pro at that point. world that we live in.

Social Media 114

Social Media Advertising Agencies Twitter Paid Search Agency 114

Convince & Convert

FEBRUARY 9, 2010

world-wide shows that just 25% of respondents said their friends and peers are credible sources of information about companies – a decline of 20% since a similar analysis in 2008. I think now is an opportunity for people and companies to embrace a level of transparency and honesty that hasn't been seen in long time.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Convince & Convert

SEPTEMBER 1, 2010

If you train them to participate honorably and transparently and to expect “Engagement&# as a result of social participation – then they can expect to win. Social media for me is like selling PR to a company who had only done advertising. Why was advertising fine and pr questionable? Failure may happen. Im Jay Baer.

Social Media 120

Social Media Media Paid Search Agency Advertising Agencies 120

Convince & Convert

AUGUST 26, 2010

RowFeeder is the first business to be spawned from the buzzed about new tech incubator Untitled Startup – a “transparent startup&# in Seattle that even publishes their website traffic live on their home page. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Im Jay Baer. All rights reserved.

Social Media 119

Social Media Media Webinar Metrics Work Management 119

Convince & Convert

MARCH 18, 2010

The fundamental shift within the organization towards transparency and customer service is the bottom of the iceberg, while tweeting is just a tip. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

SEPTEMBER 21, 2010

link] … [link] ASDA’A B-M PR 39 useful social media tools as listed by Jay Baer: [link] [link] Susan Prater The 39 Social Media Tools I'll Use Today – [link] (via @jaybaer). link] Must-read for PR/marketing pros. link] Must-read for PR/marketing pros. What a great comprehensive list!

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Online Marketing Institute

JANUARY 4, 2011

Transparency and authenticity are appealing to customers. Leave a Reply Subscribe to SherpaBlog RSS MarketingSherpa (877) 895-1717 (outside the US and Canada call (401) 247-7655) © 2000-2008 MarketingSherpa, Inc., it might lighten my load… Sharon Reus Says: August 4th, 2010 at 7:35 am Good thoughts, Sean. to that list.

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

Convince & Convert

AUGUST 4, 2010

Also, coming from a marketing and PR agency… I'm not sure I would touch that case with a ten foot pole. How do marketing, CS, product, PR put aside the silos, turf wars, budget battles and perhaps years of one type of culture to provide customers what they want — answers and solutions, period. side of neg. Im Jay Baer.

Social Media 130

Social Media Media Webinar Metrics Marketing & Strategy 130

Online Marketing Institute

OCTOBER 31, 2010

link] … [link] ASDA’A B-M PR 39 useful social media tools as listed by Jay Baer: [link] [link] Susan Prater The 39 Social Media Tools I'll Use Today – [link] (via @jaybaer). link] Must-read for PR/marketing pros. link] Must-read for PR/marketing pros. What a great comprehensive list!

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

JULY 9, 2010

Transparency and authenticity have been points of entry recommended by social media experts since its beginnings. Now, in what seems like decades later (in social media years), transparency and authenticity might well be referred to as “best practices” in any engagement activity. Enough said. Some things never change.

Personalization 122

Personalization Paid Search Agency Transparency PR 122

Convince & Convert

SEPTEMBER 23, 2010

Whether it’s brand reputation management, PR and influencer outreach, customer service and social CRM, interacting with fans on a brand community, or just creating content that builds thought leadership – it all takes time. RT @alexpriest REQ reading 4all #PR & #mktg types&clients. Im Jay Baer.

Social Media 146

Social Media Media Paid Content Webinar Metrics 146

Convert

APRIL 18, 2022

And a PR nightmare if word got out. If you do plan to collect data to run experiments to A/B test personalized pricing, you have to be transparent with visitors. You run the risk of undercharging or overcharging based on ethnicity, social class, or gender. We don’t have to spell it out for you. Is Price Testing Illegal? Maciej Wilczy?ski,

Pricing 52

Pricing Price Ethics Marketing & Strategy 52

Walker Sands

MARCH 25, 2020

Back in 2008, the Obama campaign kicked off the technology revolution for presidential campaigning by finding their audience with targeted outreach. While rogue tweets can be a traditional PR pro’s nightmare, for campaigns a social presence that lacks transparency and personality in the 21 st century can be a deal breaker for voters.

Campaigns 52

Campaigns Disintermediation Television marketing Phishing 52