Convince & Convert

FEBRUARY 5, 2010

thanks, Kathy [link] jaybaer Although it's my usual practice, I'm not going to reply to each comment, since this isn't a very conversational blog post. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Thanks for your help! But seriously, THANK YOU. Incredible. All rights reserved.

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Convince & Convert

SEPTEMBER 14, 2010

With social media, the audience is in multiple modes – participating in many threads. The way to do this practically is to borrow a technique from social media and use tagging. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. That means developing a messaging matrix. All rights reserved.

Social Media 124

Social Media Work Management Marketing Management Media 124

Convince & Convert

MARCH 23, 2010

websitetraffic Call to Action is a great way of practicable business blogging, but it must be conducted in a very subtle manner. websitetraffic Call to Action is a great way of practicable business blogging, but it must be conducted in a very subtle manner. All rights reserved.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Convince & Convert

JULY 6, 2010

As the world continues to watch the devastation caused by the BP oil spill, it shines the light much brighter on the impact that major companies have on society while increasing consumer concerns about business practices. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 139

Social Media Media Webinar Metrics Paid Search Agency 139

Convince & Convert

APRIL 6, 2010

Social media scientist Dan Zarrella has some excellent research on social content best practices. You would think it would be standard practice for most companies, but alas it sure as hell is not. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Then let us all know how it worked!

Paid Content 146

Paid Content Ad Building Brand Identity Branding 146

Convince & Convert

JUNE 22, 2010

Having said that, I am seeing more C suite execs wanting to learn about social media which is encouraging, but I get the feeling we are still very much in the education phase with most organisations. That's where I think you hit the nail on the head in your second paragraph: social media has tremendous “potential&#.

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Convince & Convert

JULY 15, 2010

"Get Your Social Media Operations Act Together" via @jaybaer [link] [link] Dan Sully RT @bgeyser: Get Your Social Media Operations Act Together [link] [link] Jason Falls Thinking about your social media operations. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 142

Social Media Paid Content Media Act-On 142

Convince & Convert

AUGUST 10, 2010

I asked the CEOs about how this is working in practice. Why is it that people who use social media platforms more often should get better service? Where I see influence mining as being a more practical application is in outreach. JB : How are companies incorporating influence metrics into their marketing?

Paid Content 135

Paid Content CRM Paid Search Agency Social Media 135

Convince & Convert

MARCH 3, 2010

What are your thoughts on the PR agencies that still have a Social Media or Digital department or practice that operates separately from the rest of the agency? It makes little sense to me, but I still see it frequently and hear PR agency folks say “social media? Oh, that's part of our digital practice.&#

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. Unbelievable turnout (more than 260) for a first-time event, and tremendous kudos to Fred Von Graf , who organized it practically solo. Then this is the blog post for you.

Social Media 168

Social Media Media Webinar Metrics Marketing & Strategy 168

Convince & Convert

MAY 26, 2010

link] Akash Sharma All 14 thoughts are more then thoughts and should be practiced by firms, the best ones are the second and the tenth points as both are not followed by brands. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. As usual Jay, thanks for sharing some more cool stuff. All rights reserved.

Social Media 136

Social Media Media Paid Search Agency Video Marketing 136

Convince & Convert

AUGUST 18, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 4 Steps to Drive Sales with a Social FAQ 18 Social Media Quotes My Wife Is Sick of Hearing Me Say The 3 Amigos: Email, Blogging, Social Sharing Jonny Stark Wow, quite a few comments on here already!

PR 162

PR Social Media Paid Content Media 162

Convince & Convert

SEPTEMBER 21, 2010

Just for practice. I guess pretty much we have known all along that the list post that has relevant, useful and actionable content will out perform many articles as people are not only learning they are practicing it results. Start with wacky, and work your way back to straightforward.

Social Media 143

Social Media Media Webinar Metrics Marketing & Strategy 143

Convince & Convert

JUNE 2, 2010

I hope you have HUGE pockets, or some sort of cargo vest) In practice, this could be incredibly useful. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. It’s as if your friends are sitting in your pocket at all times, waiting for you to ask their opinion. (I All rights reserved.

Social Media 135

Social Media Media Curation Webinar Metrics 135

Convince & Convert

APRIL 14, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. I'm trying to draw distinction between “being helpful&# and assuming the rest and “being helpful but also providing ethical bribes that push customers down the sales funnel.&# All rights reserved.

Social Media 130

Social Media Media Paid Search Agency CAN-SPAM 130

Convince & Convert

APRIL 28, 2010

Although it has the ability to generate little if any results — if you rush investing in (practicing) disconnected (from outcomes) tactics. Although it has the ability to generate little if any results — if you rush investing in (practicing) disconnected (from outcomes) tactics. I'm flattered and accept.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

SEPTEMBER 8, 2010

Facebook has been mobile-focused since it was even marginally practical to be so, and the most recent estimates I’ve seen show that upwards of 65 million Americans access Facebook from a mobile device monthly. MySpace answered in July, 2008 – almost a full year later. Facebook rolled out their iPhone app in August, 2007.

Paid Content 138

Paid Content Facebook Paid Search Agency Advertising Agencies 138

Convince & Convert

JUNE 11, 2010

I'm expecting this book to be filled with practical advice as well as a bit of snark and Jay-isms. I'm expecting this book to be filled with practical advice as well as a bit of snark and Jay-isms. I'm expecting this book to be filled with practical advice as well as a bit of snark and Jay-isms. is my vote.

Webinar Metrics 126

Webinar Metrics Paid Search Agency Social Media PR 126

Convince & Convert

SEPTEMBER 21, 2010

eduGuru Links of the Week for November 14th, 2008 |.eduGuru The 6 Dangerous Fallacies of Social Media – You may have heard of social media. link to the rest of his article: [link] Posted by Elise Daniel April 29, 2009 at 2:57 pm Posted in Best Practices [.] There’s been a bit of news about it recently. .&#

Social Media 152

Social Media Media Webinar Metrics Paid Search Agency 152

Convince & Convert

MAY 20, 2010

We have no qualms about changing the names of our pets, and in practice we almost always name our pets after a period of getting acquainted, to better devise a name that matches the characteristics and temperament of the animal. But yet for our own children, we do the exact opposite. We must set out with intention.

Social Media 117

Social Media Webinar Metrics Media Paid Search Agency 117

Convince & Convert

SEPTEMBER 20, 2010

And more… There is enough primary data within this report to help smart marketers be very actionable when it comes to sharpening their social media plans/focus or to help ease the entry into the social media waters. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

SEPTEMBER 21, 2010

You need something that’s easy for you to use and that will be practical for the application you have at hand. Just like social networking sites, niche networks of practice and purpose, are powerful and unique. Just like social networking sites, niche networks of practice and purpose, are powerful and unique.

Social Media 158

Social Media Media Paid Content Work Management 158

Convince & Convert

FEBRUARY 25, 2010

@thinkgeek doing this well [link] #customersrock [link] Sweta Patel Do you know your customers enough to be a social media hit? August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Twitter would interfere with their time requirements but a 60 second call isn't engaging. All rights reserved.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

JULY 13, 2010

I tell folks never to take advice from someone that does not personally practice what they preach, and most leadership at PR firms are still digital dummies. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Too many – most – PR firms still don't get it. Good stuff. All rights reserved.

Social Media 140

Social Media Media PR Webinar Metrics 140

Convince & Convert

APRIL 8, 2010

This was one of my favourites this week – [link] [link] Akash Sharma Some practical thoughts Jay, Guess the response over iPad's success has been a mixed bag of equal significance on both positive and negative thoughts.I August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Paid Search Agency 138

Paid Search Agency Content Social Media PR 138

Convince & Convert

JUNE 8, 2010

I'm currently trying to turn tech support and best practices into a useful and trustworthy blog site/services. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. [link] [link] Vista Hispano Are you Ready for the Opportunity Economy?…[link] I'm part of that opportunity income.

Social Media 129

Social Media Paid Content Media Paid Search Agency 129

Convince & Convert

SEPTEMBER 21, 2010

This is invaluable for finding bloggers that have linked to my posts, so I can go to their blog and thank you in the comments – a practice I highly recommend. I'm helping schools get started using social media for marketing and your site helps. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

APRIL 22, 2010

[link] via @jaybaer [link] MikeCorak RT @jaybaer: The 5 Distinct Ways to Use Social Media (make your boss read this, especially if you ARE the boss) [link] [link] MikeCorak RT @jaybaer: The 5 Distinct Ways to Use Social Media (make your boss read this, especially if you ARE the boss) [link] bretsimmons More great stuff, Jay.

Social Media 130

Social Media Paid Content Media Advertising Agencies 130

Convince & Convert

AUGUST 3, 2010

Particularly the ability to push messaging via “Like&# (although that seems kind of an icky practice. Particularly the ability to push messaging via “Like&# (although that seems kind of an icky practice. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Particularly the ability to push messaging via “Like&# (although that seems kind of an icky practice. Particularly the ability to push messaging via “Like&# (although that seems kind of an icky practice. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

JUNE 30, 2010

I would love to hear your thoughts about how companies can address this challenge from a practical standpoint. It seems to me that many can barely muster the resources and dedication to do a good job with even one social media initiative — how can they possibly handle a segmented social media program day in and day out?

Social Media 129

Social Media Media Webinar Metrics Marketing & Strategy 129

Convince & Convert

JULY 9, 2010

An expert in marketing to women, she heads the Media Connections practice, focused on managing brand dialogue via traditional and social media. Time is proving that no matter how much social media changes, the core rules of engagement remain the same. The blogosphere is especially demanding of something “real.”

Personalization 123

Personalization Paid Search Agency Transparency PR 123

Online Marketing Institute

OCTOBER 31, 2010

This is invaluable for finding bloggers that have linked to my posts, so I can go to their blog and thank you in the comments – a practice I highly recommend. I'm helping schools get started using social media for marketing and your site helps. August 12, 2010 (768) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

MARCH 2, 2010

Tools are great, but understanding the (evolving) best practices in marketing to consumers is an essential part of integrated marketing strategies. Is social media really email 2.0? August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Business 117

Business Paid Search Agency Social Media Analysis 117

Convince & Convert

SEPTEMBER 2, 2010

link] Jon Mertz Social media delivers access to ideas, new thoughts, and innovative practices and approaches. link] DLWilsonsWorld I love social media, because it’s but one more way to meet interesting new people to share, & build friendships. I can’t wait to read the book!!! All rights reserved.

Social Media 155

Social Media Media Webinar Metrics Marketing & Strategy 155

Convince & Convert

JUNE 23, 2010

Takes practice, know how, and the like, but it can be rather powerful … thx for the contribution! Takes practice, know how, and the like, but it can be rather powerful … thx for the contribution! August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. link] Clinton Bonner Thanks Bushwa!

Social Media 122

Social Media Media Paid Content Webinar Metrics 122

Convince & Convert

SEPTEMBER 20, 2010

It would be interesting to see the results of the survey if they were to conduct it a year from now; More B2B companies may be using Twitter and there will be more best practices from which to learn. I think when we attempt to find a best practice we limit the potential something new can have. than r non-users. Don't you think?

Twitter 148

Twitter CRM Business Paid Search Agency 148