ClickZ

JANUARY 15, 2021

Research from eMarketer predicts consumers will spend $709 billion on ecommerce sales in 2020 for a total increase of 19%, the highest spike since 2008. Using Jivox’s personalized DCO platform, brands can hone in on their ecommerce marketing strategy to deliver a relevant message tailored to the individual they’re targeting.

eCommerce 114

eCommerce Personalization Paid Search Agency Purchase Intent 114

Industrial Marketing Today

APRIL 30, 2010

Not just any content, but ideas, information and expertise they find relevant and helpful for answering questions they have about problems they’re trying to solve. For example, if you reference research conducted a year ago, is there a new source that will increase relevance? Refresh - Content gets stale over time.

Planning 60

Planning B2B Marketing Emarketing B2B 60

Industrial Marketing Today

SEPTEMBER 3, 2010

and the author of eMarketing Strategies for the Complex Sale , calls this Contagious Content. This is where you’ll begin to identify redundant and missing content in order to be relevant throughout the industrial buy cycle. Privacy Policy | Site designed by AMAInteractive a div. Ardath Albee of Marketing Interactions, Inc.

Buying Cycle 60

Buying Cycle Buy Marketing Budget Web 2.0 60

readwrite

FEBRUARY 6, 2008

According to eMarketer mobile ad spending will reach almost $5 billion this year, with the lion’s share of that going to “direct response ads,” which are what location based advertising is best suited for. Should we potentially trade more of our privacy for more relevant advertising?

Paid Search Agency 52

Paid Search Agency Ads Mobile Advertising Companies 52

readwrite

FEBRUARY 6, 2008

According to eMarketer mobile ad spending will reach almost $5 billion this year, with the lion’s share of that going to “direct response ads,” which are what location based advertising is best suited for. Should we potentially trade more of our privacy for more relevant advertising?

Paid Search Agency 52

Paid Search Agency Ads Mobile Advertising Companies 52

readwrite

FEBRUARY 6, 2008

According to eMarketer mobile ad spending will reach almost $5 billion this year, with the lion’s share of that going to “direct response ads,” which are what location based advertising is best suited for. Should we potentially trade more of our privacy for more relevant advertising?

Paid Search Agency 40

Paid Search Agency Ads Mobile Advertising Companies 40

chiefmartech

OCTOBER 30, 2016

Cross-channel attribution (or “multi-touch attribution”) became a popular concept at the time when web analytics had just completed its journey from IT to the marketing department (circa 2008). Third, because privacy standards or data protection laws prevent further integration. What was it about? So here’s a second try.

Marketing Attribution 40

Marketing Attribution Paid Content Work Management Analytics 40