Buzz Marketing for Technology

JUNE 27, 2008

Ross Dawson, April 7, 2008 3:20 AM US PT. The trip was centered on speaking, client work, and meetings to prepare for the Future of Media Summit 2008. Bests, April 8, 2008 1:30 PM. Key Resources. Jun 24, 2008 — Australian Financial Review — Social networking comes of age, sort of. June 2008 (12).

Web 2.0 100

Web 2.0 Process Enterprise Management Work Management 100

Convince & Convert

MARCH 10, 2010

The Best of Twitter 20 From the forward: I’m sitting in a ballroom in Indianapolis in September, 2008 watching Joseph Jaffe give a masterful presentation on social media transforming corporations, when I come upon the idea to interview him on Twitter. Thanks for sharing such a superfantastic resource. Im Jay Baer.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Hubspot

JANUARY 7, 2014

Created: March 3, 2008. 4) Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators Innovation Network by Gerald Haman. Created: February 2, 2008. You’ll hear from all sorts of marketing, PR, and sales professionals about their innovations and strategies so you can perfect your own. Marketing.

Linkedin 28

Linkedin B2B Thought Leadership Planning Demand Generation Agencies 28

Buzz Marketing for Technology

JUNE 27, 2008

We have for the first time an economy based on a key resource [information] that is not only renewable, but self-generating. People are your best resource. June 5, 2008 4:02 PM. Key Resources. Jun 24, 2008 — Australian Financial Review — Social networking comes of age, sort of. and human resources â??

Web 2.0 100

Web 2.0 Enterprise Management Work Management Marketing Management 100

Convince & Convert

JULY 20, 2010

Lots of great resources out there – books, blogs and more. RT @MikeCorak: Honored as guest blogger on C&C-RT @jaybaer: 5 Steps to Winning Fans with Content Strategy [link] [link] Abby Thanks for the resources. Jumping in without a content strategy or any strategy for that matter usually doesn't get great results.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Convince & Convert

FEBRUARY 10, 2010

In addition to improving the richness of the data, the next thing we're spending a good deal of time and resources on is answering the 'then what' question that arises after you import a bunch of email addresses. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Im Jay Baer.

Social Media 129

Social Media Email Marketing Social Marketing Paid Search Agency 129

Buzz Marketing for Technology

JULY 22, 2008

February 28, 2008. -->. © Copyright 2008 Dave Pollard. Last update: 01/03/2008; 9:10:47 PM. February 2008. BLOGS & RESOURCES I READ. World Resources Institute. great finds: resources,blogs,essays, artistic works. précis, summaries, reviews and other time-savers. - Social Fluency.

Lead Ranking 100

Lead Ranking Peer-to-peer Enterprise Management Guerilla Marketing 100

markempa

JANUARY 19, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Lead Generation 120

Lead Generation B2B Sales Sales Leads Leads 120

Convince & Convert

SEPTEMBER 21, 2010

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. From a PR angency perspective (I work on the digital team for Porter Novelli), I’d add the myth that social media is a specialist skill.

Social Media 152

Social Media Media Webinar Metrics Paid Search Agency 152

Convince & Convert

JUNE 22, 2010

I like the idea of secret or stealth programs, but won't these be hamstrung a bit by the fact they have to operate under the radar and won't be getting the resources or time to make them work? link] La cultura corporativa es clave en el éxito de una campaña #SMM [link] Buzz Mkt Turismo RT @tcreativo: ¿Crees o no crees en #SocialMedia?

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Convince & Convert

MAY 27, 2010

If someone fills out the form to download the document, and they have a large following on Twitter (as determined by an instant Flowtown look-up), you can automatically send and email to your PR team to follow up with that individual. Although Flowtown leans toward the B2C mass market culturally, I see monster B2B possibilities here.

Paid Search Agency 124

Paid Search Agency Social Media PR Advertising Agencies 124

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. For example, we get pitches from PR firms about major brands running new viral or social media campaigns. Excellent food for thought for us PR hacks out there. Please don’t.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Convince & Convert

AUGUST 10, 2010

[link] Ariel Roberge RT @Tinkweb: Why Influence Mining is the Next Gold Rush [link] [link] Steve Woodruff Why Influence Mining is the Next Gold Rush | (@jaybaer) [link] [link] Montreal Design Buzz TR @tinkweb: Why Influence Mining is the Next Gold Rush [link] [link] [link] Terametric RT @jaybaer: What exactly is Influence Mining?

Paid Content 135

Paid Content CRM Paid Search Agency Social Media 135

Convince & Convert

FEBRUARY 23, 2010

But, figuring out which of these is the primary reason you’re active in social media, and how to allocate resources accordingly is going to be a major issue, as norms, software, and staffing around each approach are starting to diverge. This is the a classic issue with many marketing and product developers, they don't listen.

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. What is surprising is the lack of utilizing each resource to its capacity. Anyway, thanks for the post.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

The ROI Guy

FEBRUARY 11, 2009

Don’t get me wrong, crunching the numbers proves that there is still a net benefit to the upgrade, and a positive ROI, but the investment in precious resources to perform the remediation and delivery efforts the upgrade compared to the investment and ROI of other projects makes it a project ripe for delay - especially in these times.

Marketing Management 40

Marketing Management Paid Search Agency Planning Budget Programs 40

Convince & Convert

APRIL 28, 2010

Sore spot with us PR types.) Sore spot with us PR types.) There are several factors to look at – [link] RT @bigfuel [link] Kaplow PR Looking for influential customers? The impressions may well depend on too many assumptions, whereas using the behavioral metrics are more real (I wouldn't attempt a multiplier though.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

SEPTEMBER 21, 2010

A good resource to find out how to connect with your audience is Groundswell. link] Top 250 Blog Posts – Advertising, Marketing, Media and PR « Spotlight Ideas [.] A+ resource links, too. The tactics that follow will then become obvious. Read Jay Baer’s article “The 7 Steps to Creating a Social Media Strategy” for [.]

Social Media 168

Social Media Media Webinar Metrics Marketing & Strategy 168

Convince & Convert

JULY 28, 2010

That takes him from just being another taxi driver to a useful resource for customers and business owners. That takes him from just being another taxi driver to a useful resource for customers and business owners. Im Jay Baer. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 151

Social Media Media Webinar Metrics Marketing & Strategy 151

Convince & Convert

MARCH 23, 2010

Also, don’t be afraid to link to other posts or resources from within your posts. If you have complementary resources like an Ebook, email newsletter, events or otherwise, make sure those are easy for first-time visitors to find as well. Incidentally, these internal links are also a SEO positive) 4. Im Jay Baer.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Convince & Convert

MAY 26, 2010

There is a lot of information out there and small businesses owners do not always have the time and in some cases the resources to hire an agency or consultant so they rely upon what people are saying and follow that. If someone is using them as the strategy what will happen when they are not the dominate force? Im Jay Baer.

Social Media 136

Social Media Media Paid Search Agency Video Marketing 136

Convince & Convert

APRIL 15, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Paid Content 125

Paid Content Content Marketing Paid Search Agency Planning 125

Convince & Convert

SEPTEMBER 21, 2010

Fourth – what are the operational/resource concerns? Great resource. Great resource. Great resource. Great resource. I looked at Meltwater Buzz a couple of months back and thought it offered a better platform than Radian6 (which is a good option in itself and often used as the industry example).

Social Media 158

Social Media Media Paid Content Work Management 158

Convince & Convert

JULY 14, 2010

link] Malcolm Atherton Great article on social media adoption – take exec's vision/strategic plan & make that the SM metric: [link] #pr [link] Buildipedia RT @imadnaffa There's nowhere to hide from Social Media. I think it's a good approach to enter social media metrics. Do you agree? link] very true! Im Jay Baer.

Social Media 137

Social Media Webinar Metrics Media Marketing & Strategy 137

seo.co

JANUARY 8, 2021

As a business or blogger, positive PR and online exposure is a must. The year was 2008 and PR aficionado Peter Shankman noticed a shift in the marketplace. At first, he simply compiled a daily digest of the requests he got and sent them out to his rather large subscriber list of experts and PR professionals. What is HARO?

Link Building 69

Link Building SEO Ad Building Blogger 69

Convince & Convert

APRIL 14, 2010

Your posts are a million times better than organizations acting as social media resources that always charge a fee for information. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer.

Social Media 130

Social Media Media Paid Search Agency CAN-SPAM 130

Buzz Marketing for Technology

JUNE 27, 2008

Written by Sarah Perez / May 21, 2008 7:00 AM. / However, that doesnt mean that its something that everyone innately understands or knows how to use - especially when it comes to using it for marketing, PR, or other business-related purposes. " Another resource for finding student blogs is at StudentBloggers.org.

Social Media 100

Social Media Class Web 2.0 Media 100

Convince & Convert

SEPTEMBER 21, 2010

Extra resources are important. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Does Your Blog Have a Long Tail 14 Things I Think I Think About Social Media Co-op SEO and the Future of Websites [link] Amy Spreeman This is a terrific resource.

Social Media 143

Social Media Media Webinar Metrics Marketing & Strategy 143

Convince & Convert

SEPTEMBER 8, 2010

MySpace answered in July, 2008 – almost a full year later. They are now an excellent resource for targeting audiences in entertainment and music. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

Paid Content 138

Paid Content Facebook Paid Search Agency Advertising Agencies 138

Convince & Convert

JUNE 15, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. 4 Detective Tricks to Find Your Customers in Social Media [link] (RT @TheAgencyUK) [link] Anne-Sophie Robert Quite useful, perhaps obvious. 4=wicked smart!

Social Media 155

Social Media Ideal Customer Profiles Paid Content Media 155

Convince & Convert

AUGUST 31, 2010

link] Dont be a social media buzz-kill « Marketing Alive Blog [.] Social media is great for setting your business or yourself up as a thought leader, for sharing ideas, for finding articles and blogs and resources you never knew existed. The thought instigator. Is Social Conversation a Myth? convinceandconvert.com) [.]

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Online Marketing Institute

JANUARY 4, 2011

Provide relevant, timely information to established media This is a really simple tactic I came up with as a PR strategist. Throughout 2008, I gathered quotes from some of my favorite bloggers and published it: 22 inspirational quotes. pull PR is, in my opinion, a superior approach: you draw media to you.

Tactics 40

Tactics PR Buzz Planning 40

Convince & Convert

APRIL 5, 2012

. “Liongate’s campaign differed from most movie campaigns because it created actual social media buzz.” ” Basically, anytime you use the word “buzz” in a blog post or article, you’ve already lost my respect. It was in about 2008, the first part of 2008. Is that your home base?

Social Media 114

Social Media Advertising Agencies Twitter Paid Search Agency 114

Convince & Convert

FEBRUARY 9, 2010

world-wide shows that just 25% of respondents said their friends and peers are credible sources of information about companies – a decline of 20% since a similar analysis in 2008. I think many people look to trusted online resources for expertise. A survey of 4,875 adults (500 U.S.) Trust gets played with all the time also.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Convince & Convert

SEPTEMBER 1, 2010

Resources deployed. Social media for me is like selling PR to a company who had only done advertising. I remember getting questioned from a prospect years ago about the value of a PR program and what could happen if consumers saw articles mentioning their products. Why was advertising fine and pr questionable?

Social Media 121

Social Media Media Paid Search Agency Advertising Agencies 121

Buzz Marketing for Technology

JULY 22, 2008

July 11th, 2008. The “pitch&# was to offer a quick solution to increase their content and social networking offerings in a very rapid and inexpensive manner with minimal risk and resources required. Out of the gate, they said that it required a lot of internal resources and coordination between them. StartupNation Blogs.

Work Management 100

Work Management RSS Marketing Management Advertising Agencies 100