Ask a Content Strategist: How Can Sales Enablement Drive Content Marketing ROI?
Contently
MAY 13, 2019
Oh boy, do I have more sales enablement stats for you. It sounds like your boss is stuck in a 2008 SEO mindset, so I’d challenge you to show your boss where this strategy is falling short. Learn your Google Analytics inside-out so that you can give your boss the full picture. It’s honestly soul-sucking. Scroll depth?
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