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Choosing an Email Marketing Software « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Choosing an Email Marketing Software Who’s the best email marketing company/software? Vendors that score very closely may have some clear differentiators that are not easily measurable. Good question!

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Taming Your Brand Mascot « The Effective Marketer

The Effective Marketer

In 2008, revenues were up to $16.6 This entry was posted on Monday, May 10th, 2010 at 11:45 am and is filed under Communication , Marketing Strategy , Online Marketing , Social Media , Uncategorized. Brand mascots are best for highly competitive market arenas where it is hard to differentiate players. The company reported $9.7

Planning 100
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Don't Count on Marketing Automation to Solve All Your Lead.

Industrial Marketing Today

That is unfortunate because Marketing Automation software is a very useful tool and in my opinion, a necessity these days. Learn to differentiate between metrics and key performance indicators (KPI). Of course, Marketing Automation alone cannot live up to those hyped up expectations and has to take the brunt of the blame.

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Attack of the Customers Press Release

Paul Gillin

Attack of the Customers analyzes customer-driven negativity campaigns like the 2010 Pampers Dry Max Facebook crisis and the 2012 beef-industry “pink slime” hysteria to identify lessons brand owners can apply to understanding customer motivations and preparing response strategies. Greg Gianforte has started five successful software companies.

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9 Reasons Your Marketing Agency's Retainers Aren't Bigger

Hubspot

When I met Stream Creative (now a Platinum HubSpot Partner) in 2010 at HubSpot's INBOUND event, they told me they had no recurring revenue. It's why I started HubSpot's agency partner program in 2008, and why I've launched an agency partner program at my new company, Databox. Every year, their percentage would go up. Not personality.

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How social media drives cryptocurrency for users & brands

Sprout Social

In 2008, Nakamoto published a paper outlining how Bitcoin could work as a decentralized digital currency. The first ever bitcoin transaction happened in 2010 via Bitcoin Talk, when one user bought 2 pizzas for 10,000 bitcoins. Throughout the 1990s, there had been past attempts at creating a digital cash system, but none took off.

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Marketer of the Month Podcast – Cutting through the Clutter – “Content Marketing” from the POV of the person who coined the term: Joe Pulizzi

Outgrow

And it started to pick up and snowball probably by 2010. So, who is my audience and where am I trying to deliver differentiated value so that I can take that audience to the next level? That means what is your differentiation so that you can cut through all the clutter. It really started to take off. What is that?