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Open Research: A Framework for Social Analytics

Online Marketing Institute

Why are social analytics so important? You can follow any responses to this entry through the RSS 2.0 link] Research Report: A Framework for Social Analytics | Thought Experiments [.] This is a new medium, and proof over re allocation of investment is key. You can leave a response , or trackback from your own site.

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StartupNation Blog " Blog Archive " Learn how to draw out your vision

Buzz Marketing for Technology

This can lead to boredom and a loss of spirit. Comments RSS. January 2008 (2). (+) 2007 (280) December 2007 (8). November 2007 (11). October 2007 (9). September 2007 (14). August 2007 (24). July 2007 (33). June 2007 (32). May 2007 (45). April 2007 (43). Entries RSS.

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Best of 2007: Web Analytics

WebMarketCentral

And how can you most effectively use web analytics to make productive changes? Here are some of the best articles and blog posts from 2007 on optimizing the use of web analytics. One of the most appealing aspects of online marketing is the ability to test and measure virtually anything, in detail and with great precision.

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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

May 2, 2007 at 2:45 pm. · December 2007. November 2007. October 2007. September 2007. August 2007. April 2007. March 2007. February 2007. January 2007. Managing Personal Knowledge: Setting a Foundation for Transformation? by Bill Ives. · Filed under Enterprise 2.0.

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B2B Websites: To Publish Prices, Or Not To Publish…That Is The.

Industrial Marketing Today

ThomasNet study, 2006) For IT solutions in excess of $50,000, the most wanted data in the early stage awareness was price ( Source: Joint study done by MarketingSherpa and Enquiro , 2007) Today, a majority of industrial buying decisions begin online. This was second only to downloading product data sheets.

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Why Twitter’s New CEO Will be Good for Everyone

readwrite

Costolo is best known to date for his work at Feedburner, the RSS publishing and analytics service bought and squandered by Google. RSS has been widely derided as too hard for consumers and relegated to obscurity “under the hood” – replaced even in the lives of many tech-watchers by Twitter. That makes sense.

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B2B Marketers Have Little Social Media Engagement

Online Marketing Institute

The three leading obstacles B2B marketers face are insufficient personnel to maintain (about 50%) and a three-way tie between lack of organizational knowledge, preference for traditional marketing and perceived irrelevance to their field (about 45% each).