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How to Create Exhibitor & Sponsor Value In Virtual or Hybrid Events

Marketing Insider Group

The following are some important data to make available to your event partners during or after your event: Access to Live Event Analytics. While you may plan to release the event analytics after the event, also give your partners live access. This will show sponsors how you are attracting more attendees with each successive event.

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Open Research: A Framework for Social Analytics

Online Marketing Institute

Why are social analytics so important? Thanks patrickdh that’s already been decided – I am eager also to see the feeback [link] Dan Whitehouse Social analysis. link] Dan Whitehouse Social analysis. link] Dan Whitehouse Social analysis. link] Dan Whitehouse Social analysis.

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Alterian Pushes Into Social Media Management with Techrigy Acquisition

Customer Experience Matrix

2007), email (Dynamics Direct, 2006), marketing resource management (Nvigorate, 2006), and hosted analytics services (MarkIT, 2005). This isn’t about making it easy to react to comments on Twitter , add friends on Facebook , or research prospects on LinkedIn , which is how most marketing automation vendors are approaching social media.

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9 call analytics platforms for marketing teams to consider

Martech

More and more enterprise marketers are using call analytics platforms to collect, analyze and act upon the growing volume of caller data now being captured from the billions of inbound calls to businesses. Marketers must carefully weigh current analytics needs against future goals when evaluating the return on call analytics investments.

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Social Media Marketing: Top 100 Influencers and Brands

Onalytica B2B

Facebook, originally created for a group of individuals at Harvard University, quickly became a worldwide phenomenon and 100,000 companies had set up a group on the site by 2007– three years after its launch – to promote their business and attract new customers. jasoncreation. Jason Burrows. sathishisaac. Sathish Isaac.

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50 Content Marketing Influencers You Need To Follow

Atomic Reach

Jay Baer is the founder of Convince & Convert, an analysis and advisory firm that creates digital marketing strategies for organizations looking to increase their marketing reach. Larry Kim is a one-stop-shop guru on the utilization of Facebook Ads and messaging for marketing optimization. Find him on Twitter & LinkedIn.

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Why Twitter’s New CEO Will be Good for Everyone

readwrite

Costolo is best known to date for his work at Feedburner, the RSS publishing and analytics service bought and squandered by Google. The product delivered easy subscription, analytics, email delivery, feed augmentation with programmable meta-data (called Feed Flare) and inline advertising. Turning Tweets Into Cash.

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