The Power of the Human Voice in Lead Qualification & Lead Nurturing
ViewPoint
SEPTEMBER 23, 2011
In a recent conversation on marketing approaches, friend and colleague Elizabeth Fairleigh, thE Connection , shared an interesting comment: “I was thinking about outbound telephone calls and why they are relevant today. It’s because there’s something about a human being’s voice that is powerful and personal—a welcomed experience in today’s hyper-digital market.
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