The Effective Marketer

MAY 20, 2011

Buyer Persona Templates and guides can be easily found on the web, for example: Buyer Persona Institute Template: [link]. But don’t just stick with the standard templates, customize them based on your industry, and needs. Buyer Personas for the B2B Marketer. Bulldog Solutions Guide to Creating Buyer Personas: [link].

Buyer Personas 100

Buyer Personas Template Bulldog Solutions B2B Marketing 100

The Effective Marketer

JANUARY 17, 2012

The guide also includes “more than 21 documents, templates, worksheets, and examples to help you put the Ninja’s advice into practice immediately.” These include the all-important things like examples of good, effective sales pages, and email templates. Know when to stop marketing.

Online Marketing 100

Online Marketing Planning Blogger Template 100

The Effective Marketer

MAY 27, 2015

I’ve seen numerous examples of battle cards and provide some templates for you at the end of the post. The templates I show at the end of this post will also give you some thoughts. Based on the intended audience you can then proceed to identify what information you will need and start thinking about a format for the battle card.

Work Management 100

Work Management Marketing Management Marketing Proposals Paid Search Agency 100

The Effective Marketer

MAY 24, 2012

Once the system is configured, the templates are setup, and everything is ready to go they simply let it run without constantly refining their tactics. When asked about which practices are part of their email marketing efforts, the answers showed that: Only 67% of respondents do basic segmentation. 52% engage in regular list cleaning.

Customer Surveys 100

Customer Surveys ROI Email Marketing Effectiveness 100

The Effective Marketer

JANUARY 11, 2010

Excel Template for vendor comparison: you can download and use my template as a starting point. Just because a vendor has a great way to create dynamic content for newsletters, it won’t matter if you don’t usually send out newsletters. You get the point.

Work Management 100

Work Management Marketing Management Marketing Automation Services Marketing Budget 100

The Effective Marketer

JANUARY 27, 2014

Splunk is using Webex’s webinar registration template, so there’s not much they can do here but it is not bad. The landing page shows a ton of copy, a plethora of options and unless you take the time to carefully read everything you probabaly give up before signing up. Splunk : Click to enlarge.

Landing Pages 100

Landing Pages Webinar Metrics Practices Best Practices 100

The Effective Marketer

JANUARY 7, 2011

And, if you’re interested in looking at some different formats for creative briefs, check out this blog post on creative brief template review. While they don’t settle the discussion, are good sources for inspiration nonetheless. You can follow any responses to this entry through the RSS 2.0

Creativity 100

Creativity Planning Work Management Marketing Management 100