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Can’t Afford Artificial Intelligence for Your Small Business? Think Again.

Biznology

Salesforce.com the world’s #1 CRM platform has plans starting at just $25 per month. To get started with all the AI world has to offer, visit the Association for the Advance of Artificial Intelligence where you’ll find robust resources and workshops to help you on your journey. The future is now. I’ll see you here. Think Again.

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5 Reasons Australian Marketers Should Check Out CeBIT in Sydney

Adobe Experience Cloud Blog

This workshop will walk through the steps you can take to expand your marketing and sales funnel by establishing a cohesive digital and traditional presence – one that maximises every channel and triggers personalised communications based on key buyer behaviors. Marketo, B&T and Datarati Workshop: Cloud Expo Theatre, Hall 4: 3-4pm.

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Top 25 Content Marketers in Enterprise Software: The West Coast Edition

Content Standard

Schedule a free content strategy workshop with us now. Matt Wesson, Content Marketing Manager, Salesforce.com ( @mattbwesson ). With the help of the Traackr Platform , we’ve identified 25 content marketing innovators in the enterprise software industry who have helped move the industry forward on the West Coast.

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Measuring ROI / TCO Sales Tool Success

The ROI Guy

For more information on measuring and driving program success, checkout this article: The Five Pillars to Business Value / ROI Selling Success - [link] To learn more about Salesforce integration for ROI Sales Tools, checkout this article: Value Selling from within salesforce.com - [link].

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European CDP Market Is Still Behind the U.S.

Customer Experience Matrix

I returned earlier this week from a sequence of workshops, speeches, and meetings in Europe, all focused on Customer Data Platforms. the term came to be more associated with B2B sales and customer service in general and the Salesforce.com Sales cloud in particular. It commonly referred to B2C as well as B2B. Later, in the U.S.,

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11 Tips for Surviving Dreamforce 2012 from the Salesforce MVP’s

Adobe Experience Cloud Blog

Take notes regarding the session logins and passwords for the workshops you attend (they are active for a week and give you a good opportunity to revisit what you learned). Stay tactical and practical (Tweet this) – Be sure to carry an extra battery pack for your phone or iPad.

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Q&A with Will McInnes, CMO at Brandwatch

ClickZ

It’s relatively informal, but we expect them to run workshops and training sessions and to stay up to date themselves. We can’t do our jobs in the Brandwatch marketing team without Marketo and Salesforce.com. When a new technology is proposed, we appoint the champion as the person to educate whoever needs to know about it.

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