sales-lead 
WriteSpark
MARCH 11, 2014
Based on my Webinar experiences lately, you may be abandoning valuable leads right at the point when you have their attention. Then, when the webinar recording is ready, you have another reason to contact those prospects again and encourage them to move from passive information gatherers to active leads for your salespeople.
WriteSpark
APRIL 4, 2018
Use these criteria to determine whether a white paper is a good candidate for a refresh : Continues to attract a large number of sales leads or downloads. Yet many older white papers can deliver renewed value to your promotional efforts with less expense, time, and effort than producing a new one.
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WriteSpark
APRIL 4, 2018
Use these criteria to determine whether a white paper is a good candidate for a refresh : Continues to attract a large number of sales leads or downloads. Yet many older white papers can deliver renewed value to your promotional efforts with less expense, time, and effort than producing a new one.
WriteSpark
DECEMBER 8, 2009
I recently participated in a group to evaluate the effectiveness of sales materials produced by an insurance company. So, as a group of ordinary consumers can tell you, don't forget the usefulness of data sheets and technical product brochures for your sales collateral set. .
WriteSpark
JANUARY 9, 2013
At the beginning of the year, your content marketing plans are likely focused on new, new, new: New white papers, sales brochures, Web articles, and customer case studies. Some years ago, I wrote a tutorial guide which my client used as the primary piece for attracting sales leads.
WriteSpark
JANUARY 9, 2013
At the beginning of the year, your content marketing plans are likely focused on new, new, new: New white papers, sales brochures, Web articles, and customer case studies. Some years ago, I wrote a tutorial guide which my client used as the primary piece for attracting sales leads.
WriteSpark
APRIL 8, 2014
Use these criteria to determine whether a white paper is a good candidate for a refresh : Continues to attract a large number of sales leads or downloads. Content Marketing Sales Materials White Papers' These papers offer proven performance that you''ll want to sustain. Do you have tips about doing so successfully? * [link].
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