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The Ultimate SEO Glossary: 25+ Terms to Get You Started

SmartBug Media

An understanding of the KPIs you need to determine if your keyword and content strategy is performing. They are: Largest Contentful Paint (LCP): This vital indicates how quickly the main content of a page loads. First Input Delay (FID): This vital indicates how quickly the user can interact with the page. Keyword Research.

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How To Make a Good Sales Pitch: 9 Tips

Salesforce Marketing Cloud

Let’s be real, the sales pitch has evolved. Our latest State of Sales Report shows 81% of sales reps say buyers increasingly conduct research before they reach out. That means your sales pitch is likely to be a prospect’s first interaction with your company — so make it count.

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Social Media Marketing Terms You Need to Know

ClearVoice

Here is an extensive list of social media marketing glossary terms that includes some of the most used phrases within the industry, as well as major platforms, including Facebook, Instagram, and Pinterest. KPI – A key performance indicator (KPI) is an analytic used to measure the performance of social media campaigns.

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Branding Glossary: Your Complete Dictionary of Brand Concepts & Phrases

Outbrain

Right here with our Branding Glossary. In saturated marketplaces, brand differentiation is the key to standing out and beating the competition. A brand with higher equity is more recognized and favorably perceived by potential customers, leading to increased sales. But where to start? Brand equity.

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Digital Advertising Terms and Jargon Every Marketer Should Know

Act-On

That’s why we created this glossary of digital advertising terms to help newcomers learn the lay of the land. A/B testing is a method used to determine which version of an ad or landing page performs better. Ad impressions are a performance metric used in advertising. Affiliate marketing is a type of performance-based marketing.

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AI From A to Z: The Generative AI Glossary for Business Leaders

Salesforce Marketing Cloud

This generative AI glossary will be updated regularly. Our experts weighed in on the key terms, and we let a generative AI tool lay the groundwork for this glossary. Neural networks are excellent at recognizing patterns, which makes them a key tool in detecting unusual behavior that may indicate fraud.

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SEO Measurement: A Guide to Reporting, Platforms and Tools

Brightedge

Search for guides about measuring the success of your search engine optimization (SEO) strategy and you’ll be met with an array of what are, in effect, glossaries—lists of metrics and accompanying definitions. Choose Key Performance Indicators (KPIs). When choosing KPIs, metric “glossaries” are helpful.

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