Buzz Marketing for Technology

NOVEMBER 17, 2011

Long time friend and well respected CMO buddy of mine Romi Mahajan is leaving Microsoft to join Metavana. Romi has been profiled on my blog several times so its only fitting that reached out to find out why. I understand that you’ve recently made a significant change in your work situation what can you tell me about that?

ROMI 100

ROMI CMO Enterprise Management Work Management 100

Buzz Marketing for Technology

JANUARY 28, 2009

So it’s no surprise that the world of business -- specifically in the realms of advertising, branding, and marketing -- has to once again ennoble the concept of sincerity, which is to say, they have to simply be sincere and do work that is bounded by and radiates honesty. Warren Buffet once said - “Trust is like the air we breathe.

ROMI 100

ROMI Web 2.0 Internet Marketing Paid Search Agency 100

Buzz Marketing for Technology

MAY 11, 2017

What works in manicured and controlled environments doesn’t always work at scale or in fast-moving, instant-decision environments. Guest post by: Romi Mahajan, KKM Group. While the concept of Digital Transformation has been around in the entire Internet Age, necessary elements have indeed been missing.

Digital Transformation 188

Digital Transformation ROMI Business Barriers 188

Buzz Marketing for Technology

JANUARY 3, 2018

Theories of consumer reception abounded, but the overall logic of Marketing appeared to be something akin to “do it and it will work.” Guest post by: Romi Mahajan, Blueprint Consulting. Since no company could afford to shut off all Marketing, they continued in an inertial frame for decades. Then came the Internet.

Marketing Mix 87

Marketing Mix ROMI Paid Search Agency Enterprise Management 87

Buzz Marketing for Technology

APRIL 3, 2011

Over the weekend I got to meet with Romi Mahajan the World Wide Director of the Digital Marketing Platform Group at Microsoft. Below is a transcript of some Q&A that I captured with Romi …. 1) What is your vision for Microsoft and Digital Marketing? I don’t want however to overstate the case.

Enterprise Management 100

Enterprise Management ROMI Advertising Agencies Work Management 100

Buzz Marketing for Technology

NOVEMBER 30, 2009

I had a chance before the holiday to interview Romi Mahajan, President of KKM Group, an Advisory company focused solely on Strategy and Marketing to get his advice on what CMO’s should be looking for in an Agency. Romi: The single most important factor is the agency’s internal organizational principle. Who is Romi?

ROMI 100

ROMI Advertising Agencies Paid Search Agency Social Media 100

Buzz Marketing for Technology

NOVEMBER 30, 2009

I had a chance before the holiday to interview Romi Mahajan, President of KKM Group, an Advisory company focused solely on Strategy and Marketing to get his advice on what CMO's should be looking for in an Agency. Romi: The single most important factor is the agency’s internal organizational principle. Who is Romi?

ROMI 100

ROMI Advertising Agencies Paid Search Agency CMO 100