The ROI Guy

OCTOBER 15, 2014

Often, your sales reps don’t adopt because they don’t understand “what’s in it for me” – how the new initiative will deliver specific and personal benefits to them: increased commission checks, greater peer / executive recognition, or career advancement. The goal: the bionic sales rep ready for the 21 st century customer.

Forrester 40

Forrester Budget Programs Peer-to-peer Salesforce.com 40

Marketing Insider Group

DECEMBER 7, 2020

All you have to do is look at Salesforce.com, arguably the first successful SaaS tool. Managing customer relationships has always been super important to the success of a business. For many product and service companies, it is an evolution. It starts with defining product-market fit. We provide the roadmaps. I remember using ACT!

Top of Funnel 279

Top of Funnel Work Management Analysis Marketing Management 279

The ROI Guy

NOVEMBER 29, 2017

The research revealed a single set of content, presented in succession, that is the most effective: Presenting a business issue Propelled by a series of unconsidered needs Before providing a solution value story With heavy ROI justification. This according to research of 312 executive participants from Corporate Visions.

Peer-to-peer 53

Peer-to-peer Research Lead Scoring Lead Ranking 53