Remove work

Biznology

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Your competitors are doing SEO

Biznology

Cathedrals historically have taken a hundred years to construct, enough time for even the best stone mason’s work to demand some repair. In the past, the combined authority of each page of each site would be its Google PageRank. So, too, is your corporate, resource, journalistic, or ecommerce website.

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Google “mobilegeddon” starts today — are you prepared?

Biznology

Google is about to dramatically change how search works on your phone. Organic Search Search Engine Optimization Search Marketing Google Google Panda Google Penguin Mobile device mobile search mobile Web PageRank Responsive web design Search engine optimization Web search engine Website' Here is what you need to know.

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Essential SEO advice directly from Google

Biznology

It seems to me that Google’s tired of our draft work. Even sites that followed what might have been the letter of what was legal and worked like a charm years ago when Google had its hands tied is now considered black hat. For those of you who read all about this four long years ago, print out the list and pin it up to the wall.

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What’s wrong with search and social media marketing?

Biznology

Most casual observers would place paid search in paid media, SEO in earned (link building and PageRank, for instance), and social in either owned — or if you were using such things as Facebook’s Promoted Posts or Twitter’s Promoted Tweets features — paid. So, which of these three categories contains search? Check it out today.

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Launching your social campaign with guns blazing!

Biznology

Then I jump in, feet first, and reach out to all the most salient and germane influencers by hook or by crook: I follow everyone who is in my demographic, be it via keyword or hashtag, I engage with them all, no matter what their mozRank, Total Reach, Alexa Rank , Kred, PeerIndex , Kred, Page Authority, or PageRank , or Domain Authority.

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The Human Approach to Link Building Outreach

Biznology

To be upfront and honest, I have never been an “email marketer,” worked in sales, or have extensively even used emailing as a strategy before link building. The site in question has a 72 Domain Authority as well as a PageRank of 6 as I write this and it’s very relevant to the client, so it would be a great place for the link.

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Social business, the forest and the garden: Your intranet is not the Internet

Biznology

If page-rank search, blogs, wikis, social networks and microblogging work so well out there, they should just thrive in the workplace too, but we now know for a fact that they often don’t. Why does that happen? So it’s intuitive that pages with lots of incoming links are more relevant than pages with only a handful of them.