Remove Microsite Remove Personalization Remove Viral Marketing Remove Youtube
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The 22 Best Virtual Event Platforms

Webbiquity

Attendees can move in and out of rooms just like an in-person event. A video streaming platform that supports up to 1,000 attendees and integrates with Facebook and YouTube Live. It integrates with YouTube, Vimeo, and popular videoconferencing applications. Hopin is a virtual venue with multiple interactive areas.

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Why This Weird and Wonderful Global Influencer Campaign Works

Convince & Convert

The company recently launched a global campaign to promote its new YOGA Tablet featuring YouTube stars from around the world. Called The #Goodweird Project, one of the videos from Russian YouTube star EeOneGuy generated more than 2.8 and The Viral Fever in India. Don’t have the budget to work with YouTube influencers?

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Creating Curiosity Through Personalized Content (It Killed the Cat, Not the Content Marketer)

Content Standard

We break down the differences between hosting content on microsites, subdomains, and subfolders. These stories are actionable, easy to digest by overworked, content-laden brains, and delivered neatly through personalized content. And smellcome to going viral. We describe why content marketing is hurting enterprise businesses.

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Are Webisodes Just for B2C? Who Hired Bob?

Anything Goes Marketing

Kraft has an interesting new microsite that follows the life of Bob at his workplace and his quest to replace the existing coffee machine with a Kraft Tassimo. Here is a clip I found on Youtube. Don't you want to find that person and hunt them down? Bob Kent by Bluecoat Systems (by far the funniest - why is it not on YouTube?)

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Viral Marketing for B2B Lead Generation, Part 2: Viral Promotion

WebMarketCentral

Part 1 of this series rated the various types of viral media; this post focuses on promoting your viral content to get maximum exposure and pass-along. Once again, these recommendations are based on personal experience as well as research from the experts at MarketingSherpa. in your booth.

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Mizuno running long tail outreach marketing case study

Biznology

To support the campaign of this type, I always develop and design a social media news release (SMNR) — a microsite — to make it as easy as possible for all the bloggers I pitch. Of course, there was the prominent link to the Mizuno Running News SMNR microsite — then off they went. Outreach Marketing Virtual Summit.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

B2B Voices ( Trade Youtube Twitter Leads Sales ). B2B Internet Marketing Strategies ( Amazon Viral Marketing Plan Aggregator Pricing Examples Strategy Personalization Measure Ads ). Debunking the Viral Coefficient , May 15, 2010. Content Marketing Results: Landing Pages Rule , July 12, 2010. June 8, 2010. Optimization.