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The 22 Best Virtual Event Platforms

Webbiquity

Attendees can move in and out of rooms just like an in-person event. A video streaming platform that supports up to 1,000 attendees and integrates with Facebook and YouTube Live. It integrates with YouTube, Vimeo, and popular videoconferencing applications. Hopin is a virtual venue with multiple interactive areas.

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Why This Weird and Wonderful Global Influencer Campaign Works

Convince & Convert

The company recently launched a global campaign to promote its new YOGA Tablet featuring YouTube stars from around the world. Called The #Goodweird Project, one of the videos from Russian YouTube star EeOneGuy generated more than 2.8 Don’t have the budget to work with YouTube influencers? million views in less than 48 hours.

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H&R Block Declares a Hipster Tax Crisis

Convince & Convert

The campaign is housed on a dedicated microsite , with content being shared across H&R Block’s social media channels, such as Facebook , Twitter and YouTube. Mayne, who is well-known for his work with ESPN, also stars in a series of videos on the company’s YouTube channel.

Microsite 161
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How One Social Campaign Drives Engagement Beyond the Screen

Convince & Convert

During the campaign, each participant received a personalized video of their Instagram image being transformed on the Thread Screen, which they could then share across other social media sites.

Campaigns 155
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How This Social Media Campaign Got 2 Million Views in 2 Days

Convince & Convert

For a chance to appear on a Sprite can in Brazil, fans first need to register their Snapcode on a dedicated microsite. Supporting elements of this campaign include promotional content across Facebook, YouTube, and websites like winnin where users can vote on “battles” for their favorite would-be Snaps. What’s Old is New.

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Creating Curiosity Through Personalized Content (It Killed the Cat, Not the Content Marketer)

Content Standard

We break down the differences between hosting content on microsites, subdomains, and subfolders. These stories are actionable, easy to digest by overworked, content-laden brains, and delivered neatly through personalized content. Curious what else content marketers can do by creating personalized content? Free stories?

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Web Presence Optimization, Reloaded

Webbiquity

How does business reputation management differ from personal reputation management? The second and third largest “search engines,&# based on volume of searches, aren’t search engines at all: YouTube and Facebook. Microsites are advisable only if they don’t dilute the search authority of the main business website.