30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)
Webbiquity
DECEMBER 10, 2013
62% of B2B vendors in North America use webinars and webcasts in marketing, though usage is considerably higher at the enterprise level (79%) than in SMB firms (61%).( Nearly two-thirds of North American B2B vendors use white papers to generate leads; 79% of enterprises and 62% of SMB firms.( Cox Business ). Cox Business ). Cox Business ).
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