Convince & Convert

FEBRUARY 11, 2010

The Truth About the iPad Driving Sales with Relevancy and Utility [link] apprview4iphone (iPhone Reviewer) Twitter Comment From Blogs: Is It Curtains for the App Store? link] Karl Tiedemann You should take a look at the “Apple App Store Economy&# chart which boils down a lot of the relevant numbers here ( [link] ).

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

FEBRUARY 10, 2010

Both seek to keep your brand top-of-mind with customers and prospects, communicating in a relevant, timely way that ideally is measurable and testable. But the problem with email and social media is that too many people are positioning it as an either/or scenario.

Social Media 128

Social Media Email Marketing Social Marketing Paid Search Agency 128

Convince & Convert

JULY 27, 2010

[link] Laura Click Are You Growing Enough Voices – a great post about utilizing guest bloggers from @jaybaer: [link] [link] Ian Greenleigh Jay- Inviting, commissioning and curating content that expands the relevance of your blog to its readers is the part of engagement that's not talked about enough, IMO.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

JUNE 17, 2010

We have focused on relevant followers, in our industry by and large. By far and away it has been our best means of getting our story out, and capturing business. I do wnode about more followers, and do more followers equate to more business opportunities.

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

Convince & Convert

SEPTEMBER 14, 2010

In his post, Social CRM is Just the Beginning , Brian Solis writes: I believe that among the chief attributes of social media, the ability to identify active communities of relevance, trace channels and voices of influence, and also discern and dissect the various stages of decision making, all in real-time, is nothing short of profound and transformational. (..)

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

MARCH 4, 2010

It’s imperative that you select the most relevant ones that match with your blog’s purpose and intent. Commerce If you have done steps 1 and 2, in the Consideration phase of the Buyer's Journey, you will continue to be relevant i.e. short-listed among candidates to solve the buyer's problem. What’s the Point?

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Convince & Convert

MARCH 10, 2010

The Best of Twitter 20 From the forward: I’m sitting in a ballroom in Indianapolis in September, 2008 watching Joseph Jaffe give a masterful presentation on social media transforming corporations, when I come upon the idea to interview him on Twitter.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

AUGUST 10, 2010

We are aggregating vast amounts of data, and in our integration with Facebook for example, we don’t open up everything we get because some of it just isn’t relevant. “Who Should I Know&# for example, is a relevant and important question that needs to be better answered. If it’s not, then we don’t.

Paid Content 134

Paid Content CRM Paid Search Agency Social Media 134

Convince & Convert

AUGUST 19, 2010

You have to ask for sharing behavior in a relevant, contextual, streamlined fashion. It punches a hole in the theory that social media and content creation success has to be a huge time commitment. That content helps the company with SEO, and also builds a real-time, living FAQ of customer testimonials and insights.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Convince & Convert

JUNE 24, 2010

is Crucial to your Content Marketing Strategy 6 Lessons Learned From the Demise of MySpace Driving Sales with Relevancy and Utility [link] Innovate AZ 3 Ways Infomercials Can Inspire Your Social Media: I know, I know.

Social Media 122

Social Media Paid Content Media Webinar Metrics 122

Convince & Convert

APRIL 6, 2010

When creating and promoting social content, include specific, relevant keywords and search phrases wherever possible. I recommend using a mixture of your Top 25 phrases and some that are highly relevant to your business, but perhaps aren’t sending as much traffic as you’d like at present.

Paid Content 145

Paid Content Ad Building Brand Identity Branding 145

Convince & Convert

APRIL 28, 2010

You may be influential in social media and your children more in “Avatar&# or &# gaming&#. 2- So what we do for clients is we would identify the 100's to 10 000's relevant and influential people in a given community (topic/vertical/ around a passion) and 3- Then we would map back their customer database.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Martech Advisor

JANUARY 2, 2020

A social media manager is responsible for your brand's social media activities that include social media planning, automation, advertising, content creation, publishing, and analytics. Social media marketing is an important marketing function that includes a lot of activities on a daily basis.

Social Media 131

Social Media Work Management Marketing Management Media 131

Convince & Convert

APRIL 1, 2010

It's important to make sure the interests and activities of social media are connected at the core of the company, to their advertising to their marketing and even to their customer service. Wouldn't be too hard to turn this ad into a better converting, more relevant piece. that people wait on me like, “let’s go.&#

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

SalesIntel

OCTOBER 26, 2022

For example, a customer at the awareness stage may benefit from blog posts or case studies regarding relevant challenges to their business. Implementing an SEO content strategy can help your company show up first when a lead searches for relevant information. On-page SEO refers to keyword relevance, value, and quality. .

Lead Generation 52

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 52

ClearVoice

SEPTEMBER 22, 2020

Infographics that illustrate trends and relevant statistics. Social media posting. Creating an integrated media plan and calendar is essential. Social media is still a powerful source of information and referrals. Downloadable reports that enable you to capture viewer information. e-newsletters.

Top of Funnel 111

Top of Funnel Work Management Content Marketing Management 111

Convince & Convert

SEPTEMBER 20, 2010

In fact, social media can be MORE transformative for a B2B company than a B2C company. This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Isn't the same for b2c though? I'm just a little confused.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

AUGUST 18, 2010

How much money should we be pulling from the email budget, to support social media? Better question: How can we integrate email and social media to increase customization and relevancy? How can we convince our clients that we’re good at social media? So I think there's a bit of relevance to tracking those stats.

PR 161

PR Social Media Paid Content Media 161

Convince & Convert

JULY 14, 2010

The idea of connecting relevant dots for stakeholders is brilliant, cannot thank you enough for bringing it to the table. Like you, my favorite position is to engage those we currently serve — deeper relationships can pay huge dividends for an organizations. Thanks again. link] membershipjedi Thanks Sean.

Social Media 136

Social Media Webinar Metrics Media Marketing & Strategy 136

Convince & Convert

JUNE 11, 2010

The content sounds like it'll be rich and relevant. Sorry, I don't have any other suggestion, I just think there is a more suitable, relevant title out there. The content sounds like it'll be rich and relevant. The content sounds like it'll be rich and relevant. link] jaybaer Thanks Andrew. I really do.

Webinar Metrics 125

Webinar Metrics Paid Search Agency Social Media PR 125

Convince & Convert

SEPTEMBER 21, 2010

By my rough calculation, approximately 50% of these top posts have some sort or relevant, viable search term in the headline (and thus the page title and URL). Unless you happen to catch lightning in a bottle (#4), the incremental page views stemming from people linking to these posts or finding them on search engines adds up.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Convince & Convert

SEPTEMBER 8, 2010

Perhaps it’s different for those *working* in social media, whose real name is therefore relevant, to the majority of people who just use it? Perhaps it’s different for those *working* in social media, whose real name is therefore relevant, to the majority of people who just use it?

Paid Content 137

Paid Content Facebook Paid Search Agency Advertising Agencies 137

Single Grain

MARCH 9, 2022

Owned Media: This is media that a company owns and manages itself. Examples of owned media include company websites, blog posts, and organic posts (i.e. not promoted or boosted) on social media. Earned Media: This is essentially word-of-mouth marketing. Benefits of Working with a Paid Media Agency.

Paid Content 52

Paid Content Advertising Agencies Paid Search Agency Paid Social Agency 52

Convince & Convert

SEPTEMBER 21, 2010

I completely agree that national companies need to establish a local voice in order to stay relevant. It would help in filtering results that are not relevant for the local/regional clients. So, naturally, we developed our social media monitoring engine (FohBuzz) just for the restaurant industry vertical. You don't define.

Social Media 157

Social Media Media Paid Content Work Management 157

Single Grain

JANUARY 31, 2020

The power of paid media extends far beyond the scope of organic reach. Top Features of Serpstat: Instead of keyword density or exact-match, Serpstat uses semantic analysis against your competitors’ content to increase the relevance of your page in Google’s eyes and convert the data into actionable insights for your social media and PPC teams.

Paid Content 127

Paid Content Paid Search Agency Budget Programs Marketing Automation Services 127

Convince & Convert

SEPTEMBER 20, 2010

Thanks so much, I'd love every bit of info/input in quick, relevant clearly-digestible bites like this, and am grateful that you took the time to deliver it. And of that 7% “user&# slice, I wonder which “use&# or just have accounts?

Social Media 160

Social Media Media Stats Statistics 160

Convince & Convert

AUGUST 31, 2010

Ironically, I believe this is how brand relationships are now being built — at the center a relationship must be developed and “permission&# earned for brands to “enter&# the consumer’s life based on their meaning and relevance. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Convince & Convert

FEBRUARY 25, 2010

Being relevant to customers isn’t about just using their first name in an email. True relevance grows from a deep understanding of what motivates your customers, and ensuring that every contact they have with your organization shows to what degree your company values their reasons for choosing you.

Social Media 117

Social Media Media Webinar Metrics Paid Search Agency 117

Webbiquity

AUGUST 28, 2012

” Blakeley concluded that “the online experience for consumers was undefined or uncharted, leaving consumers to fend for themselves to find relevance within the engagement without any reinforcement to brand value or story.” What Marketing Questions Are Worth Asking in Social Media Listening?

Social Media 100

Social Media CMS Development Tips Wikipedia 100

Convince & Convert

MAY 20, 2010

Premature Calculation The problem with the pet naming approach is that you end up having the “is this working&# conversation when the social media program is already in operation, which forces you to conduct statistical gerrymandering to determine which measures are relevant.

Social Media 117

Social Media Webinar Metrics Media Paid Search Agency 117

Convince & Convert

FEBRUARY 9, 2010

Not all of those people will be relevant in helping me answer my questions about a product. [link] Ike Pigott Brilliant, Jay. the sushi line says it all. Well, almost. The Ambient Web connects me to people that I have a relationship with, or once did.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Convince & Convert

MARCH 18, 2010

If we integrate our CRM and social media, we can use our social interactions with customers to learn more about their needs and desires, and improve the relevancy of our email communications and offers. Couldn’t we use our social media outposts as targeted landing pages for our email and direct mail communications?

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

JULY 8, 2010

The mere act of opting-in is an expression of interest in your products and services, so it stands to reason that relevant product or service promotions to this audience would stimulate sales. None of the other media can do that, so it is still relevant and complete privacy is a hard thing to do as Facebook has found out.

RSS 129

RSS Paid Search Agency Social Media Email Marketing 129

Convince & Convert

MARCH 9, 2010

The Long Tail makes mustache networks (great name for a band, right) very relevant to the right audience. link] Wissensauslese RT @jaybaer: Are You Taking Social Media Shortcuts?: Are you treating social media like a checklist?A A re… [link] #marketing [link] Innovate AZ Are You Taking Social Media Shortcuts?

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135

Convince & Convert

JULY 13, 2010

Then I posted a couple of relevant comments on an industry forum and views of my blog went through the roof. Nick Wright Really enjoyed this post – especially the advice about starting a posting presence before tackling a blog. For the longest time I tried to work out why the blog I write for my company wasn't gaining traction.

Social Media 140

Social Media Media PR Webinar Metrics 140

Convince & Convert

JUNE 30, 2010

If we’re not using the available data (made even richer by the coming ubiquity of “like&# ) to boost relevancy of our social and email communication, our fans will gravitate toward companies that are. Because relevancy = respect. Great stuff from @jaybaer [link] Relevancy=respect…I like that!

Social Media 129

Social Media Media Webinar Metrics Marketing & Strategy 129

Convince & Convert

JUNE 8, 2010

The new media landscape is a furtile ground for those who take a proactive approach to listening. Relevance and building trust starts when we listen and react. The opportunities are indeed there. I just had to share this on twitter… [link] [link] Matt Ridings Are you nimble enough to succeed in the opportunity economy?

Social Media 129

Social Media Paid Content Media Paid Search Agency 129