Contently

NOVEMBER 13, 2018

Last week, I hosted a webinar with Henry Bruce, Contently’s SVP of marketing, to present our new content maturity model. Over 700 people signed up, and we got a ton of questions. So for this month’s Ask a Content Strategist column, I thought I’d dive into some of the best questions that went unanswered.

Lead Ranking 133

Lead Ranking Classified Ads Lead Scoring Content 133

Hubspot

APRIL 18, 2018

Welcome to Wednesday, and the latest edition of "Unriddled": the HubSpot Marketing Blog's mid-week digest of the tech news you need to know. And believe it or not: Once again, it's not all about Facebook this week. A New QR Code Feature for Facebook Page Admins. Sorry we missed you last week -- we were in Washington, D.C.

Twitter 72

Twitter Google Video Marketing Aggregators 72

Referral Rock

NOVEMBER 1, 2019

A variety of businesses use loyalty programs as part of their marketing strategy. Tracking, data, and management: insights on delivery, usage, and recipient behavior. In time past, we had rewarded these customers with airtime minutes and internet data bundles, however, we realized it was becoming overly predictable.

Enterprise Management 45

Enterprise Management Work Management Marketing Management Loyalty 45

Sprout Social

APRIL 6, 2023

Chatbots for marketing can maximize efficiency in your customer care strategy by increasing engagement and reducing friction in the customer journey, from customer acquisition to retention. In this guide, you will learn how chatbots can help revamp your marketing strategies with more personalized experiences for your customers.

Marketing AI 80

Marketing AI Paid Search Agency Work Management Planning 80

Webbiquity

FEBRUARY 7, 2012

We’re all hungry for data. Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? hours to 6.3

Paid Content 100

Paid Content Social Media Statistics Research 100

Single Grain

MAY 26, 2020

Mobile Marketer research suggests that around 40% of Millennials interact with chatbots daily, so naturally more and more businesses are using lead bots as one of their prime marketing channels in their overall marketing plan. You can use messages, questions, buttons or GIFs to make the message more interesting.

Lead Generation 139

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 139

Convert

OCTOBER 25, 2022

Whether you’re just starting out and looking to learn the ropes or you’re an old hand looking for ideas and inspiration, this mega collection of 90 CRO tips and tricks has something for you to take away and test or apply to your work. Ask the right questions and stay humble about the answers. Use data to inform test hypotheses.

Paid Content 59

Paid Content Tips Top of Funnel Paid Search Agency 59

Single Grain

OCTOBER 1, 2020

If you’re using content marketing as a key part of your marketing strategy, there’s a good chance that you answered “yes.” While blog post audits can be an extension of a content marketing audit, it’s best to conduct them separately. This post was updated October 2020. Gather Feedback. Split Testing.

CMS Development 111

CMS Development Effectiveness A/B testing Top of Funnel 111

Hubspot

FEBRUARY 11, 2013

But even if there isn't someone special in your life right now, as a marketer, that doesn't mean you still can't get into the lovin' spirit. If you're creating marketing people love , that is. But just like there's more than one way to skin a cat, there's more than one way to make people hate your marketing guts.

Paid Content 28

Paid Content Work Management Marketing Management Marketing Budget 28