Remove Marketing Automation Remove Opt-out Remove Product Remove Salesforce.com
article thumbnail

Content Selling: How Sales Can Better Leverage Marketing Content

The Point

Recently I had the opportunity to sit down with Daniel Chalef, CEO of KnowledgeTree , developers of an intriguing new solution, built for both Salesforce.com and mobile (iOS), that enables sales teams to instantly find, surface, and present the ideal content in any selling situation. HS) What problem does KnowledgeTree solve? (HS)

article thumbnail

Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Adobe Experience Cloud Blog

by Jon Miller A common question I hear from marketers is “I already have a CRM system (e.g. salesforce.com, Microsoft Dynamics CRM), so why do I need marketing automation ”? Many CRM systems have a module for marketing. Architecture of Marketing Automation versus CRM. Marketing Automation.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Infusionsoft: Impressive Marketing Power for a Very Low Price

Customer Experience Matrix

He points it out to the other, who says, “It must be counterfeit. The point of the story, other than showing why economists are poor comedians, is that the market is not always perfectly efficient. This is why it’s hard to imagine that low-priced software can deliver similar performance to mainstream products.

Pricing 120
article thumbnail

The Truth about Cold Email

DiscoverOrg

Good sales and marketing teams target specific people , for specific reasons, with specific messages. Spam refers to those impersonal solicitations for pharmaceuticals, weight loss products, or investment opportunities that all of us find in our inboxes, or more likely our spam folders. Opt-out method.

CAN-SPAM 292
article thumbnail

Silverpop's Latest Release Targets Sophisticated Marketing Automation Buyers

Customer Experience Matrix

Summary: Silverpop has continued to extend the marketing automation capabilities of its Engage platform. The latest release adds features that are most important to enterprise marketers. More than a year has passed since Silverpop merged its email and marketing automation systems into a single product, Engage 8.

article thumbnail

Genoo Aims to Shake Up Marketing Automation Market

Webbiquity

Marketing automation / demand generation software enables marketers to build microsites and use content marketing to capture leads and nurture them through the buying process. Large companies can opt to pay a one-time fee of $2,500 for unlimited sales users. Share this on del.icio.us. Post this on Diigo.

article thumbnail

Infor Epiphany Marketing and Interaction Advisor: Good Examples of B2C Marketing Automation

Customer Experience Matrix

Epiphany was one of the high-fliers of an earlier marketing automation boom: launched in 1997 with an initial public offering in 1999, it traded stock for a variety of customer management systems before its price collapsed. Let’s start with the marketing automation product, Infor Epiphany Marketing.