article thumbnail

How to Build Trust With Your Customer Marketing Strategy

Marketing Insider Group

While this is a great way to help your company grow, it isn’t the only way to keep your business and products or services top-of-mind. Making sure customers are successfully using your product or service and are satisfied after they’ve signed the contract can be a valuable way to ensure they stick around for the long haul.

article thumbnail

Why Your B2B Business Needs a Customer Loyalty Program

The Lead Agency

One of t he most common mistakes made by B2B businesses is believing that if they have a great product or service, customer retention will naturally follow. They are imperative there is a critical connecting bridge between positive customer experience and customer loyalty which is achieved through customer loyalty programs. .

Loyalty 62
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Seven Event Marketing Ideas to Attract and Engage Attendees

Webbiquity

You might have the best event of the season planned out, with top-of–the-line production and guests, but that won’t mean much if your target participants don’t know the event even exists. While creating written content is extremely important, it’s also helpful to focus on high-quality video production. Weave Your Brand into Your Event.

article thumbnail

What is Repeat Purchase Rate & How to Increase it? (With Examples)

Huptech Web

How can you make your product unique to your customer? Repeat purchasing refers to the behavior of customers who buy the same product or service multiple times or at least 2 times over a time frame. A higher RPR means solid customer loyalty—indicating that customers are satisfied with their previous experiences and products.

article thumbnail

Are you Missing this Important Opportunity to Get More Clients?

Go Beyond SEO

Word of Mouth (WoM) will always be the best form of advertising, but it’s gone digital. Genuine responses help build loyalty with your customers. The far worse outcome sounds more like this: “Acme Products and Services? Keep reading to learn more about online reviews and how they affect your rankings in Google.

article thumbnail

4 Ways to Revamp Your Marketing Strategy and Increase Sales

Navigate the Channel

You may depend heavily on referrals and word-of-mouth to grow your business, but as much as WOM and referrals form the foundation of a successful business, those tactics alone won’t sustain the growth needed to meet your long-term sales goals. The trouble lies in thinking only tactically, instead of strategically. It’s a road map, too.

article thumbnail

Word of mouth marketing: how to drive conversations and sales at the same time

Sprout Social

Common examples include product recommendations, reviews and customer photos. Although word of mouth marketing is a form of advertising, keep in mind that WOM doesn’t represent an ad or ads. In short, customers who consistently promote your products and brand in exchange for discounts or products. Brand ambassadors.