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Content Marketing: 7 Simple Steps to Get Started

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” Jep’s now with Marketo. For more detailed definitions, see  Wikipedia and  Junta42. 1. This does not only build a loyal audience, but also creates lots of  long tail keywords for search engine optimization. 6. It’s more than ok (as long as you attribute the source!) to expand on others insights. 7. And finally, a content strategy really pays off when search engines are rating your content highly. B2B Demand Generation | Guest post by Jep Castelein. ” Sound advice, I think. That’s how important content marketing really is. _.