article thumbnail

Stolen Thought Leadership / The Ethics of Aggregating Content (alt title: Stolen Goods: The Dangers of Plagiarized Content)

Contently

Even the invention of the printing press in 1440 did little to shift the high status of copiers the world over. Aggregators arrived on the digital scene in 1999, when Netscape introduced RSS, or Really Simple Syndication, to pull together in one place content from disparate corners of the Web. RSS feeds are still popular today.

article thumbnail

How to Make Your Business Blog Be All It Can Be

Industrial Marketing Today

Don’t be afraid of putting long tail keywords in your titles so that people searching for those words can find your post. The term ‘long tail’ was first used by Chris Anderson to describe the strategy of targeting less-competitive niche markets instead of highly competitive broad keywords.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Subscribe to our RSS Feed Subscribe via Email Your email: Learn Inbound Marketing Inbound Marketing Software Learn how HubSpot can help turn your business into an inbound marketing machine.

Blogger 40
article thumbnail

Social Pros 6 – Instagram Lessons from a Giant B2B Company

Convince & Convert

The RSS feed is: [link]. I think, long- term, that’s a smart play. I think you are on point there in terms of Google’s ability to capture the long tail in terms of the smaller advertisers. Listen Now. Click the play button to listen here: Download the audio file: [link]. Find us on iTunes: [link]. Eric: Yeah.

article thumbnail

Influencer marketing tools of the trade

Biznology

Dan Krueger and I just launched a new influencer marketing campaign on behalf of the best pure, extra virgin, raw cold pressed, and alkaline coconut oil, Skinny Coconut Oil. We’re off to the races! Check, check, check, check, and check! OK, now on to tools. While influencer marketing is PR, you need to treat it like sales.

Tools 80
article thumbnail

Social Pros 12 – Derek Halpern, Social Triggers

Convince & Convert

The RSS feed is: [link]. I think the long tail local ad market on Facebook will probably be much, much more reasonably priced for the long term, but we’ll see. A social trigger, quite simply, is a little button that when you press it, it gets people to take some form of action. Listen Now. Jay : Nice.

article thumbnail

Why You're the Key to Social Media Success

Convince & Convert

If communication is most effective in a press release, so be it, but if it is most effective via social media tools, that should be just as viable an option to a marketing or PR department. You have to commit to social media for the long haul to see the benefits. You also know how to measure your ROI effectively.