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B2B Lead Generation Blog: Where do Your Email Newsletters go?

markempa

« Avoid wasting your Pay-Per-Click lead generation budget | Main | Podcast: Sales and Marketing the Six Sigma Way » Where do Your Email Newsletters go? Ive often talked about how marketers can reuse content for lead nurturing. If you currently are sending e-newsletters, heres an idea for you consider.

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B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

markempa

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. What can you send via email? How can you leverage events?

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The Recession is Here - Time to Become an Eco-Marketer

Anything Goes Marketing

It's been proven that archived webinars can generate more leads then the actual live event. Reuse your email newsletters by ensuring they are posted on your website. This is a simple one but it's surprising how many e-newsletters remain only in email format. youtube landing pages enewsletter RSS webinars / webcasts Google.

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B2B Lead Generation Blog: Cold Calling Tips for the complex sale

markempa

Peter explains that we can use a bit of marketing ESP by combining our shared knowledge from various mediums such as email newsletters. He writes, "One of the best ways to pre-qualify your leads is to work off a list of those contacts that have subscribed and clicked thru on the content of your email newsletter marketing efforts.

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Top 10 Triggered B2B Email Marketing Campaigns

Anything Goes Marketing

By transactional email, I’m referring to the automatic email that you receive when you sign up for a newsletter or download an e-book. Follow up emails that are part of the welcome email campaign may include sending the latest newsletter, or key videos and/or documents based on the information provided.

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B2B Lead Generation Blog: BeTuitive Publishing Book Review

markempa

« Closed Loop Feedback: The Missing Lead Generation Huddle | Main | Sales Leads Are Too Valuable For Sales People Alone » BeTuitive Publishing Book Review Each month, one of the folks over at BeTuitive Publishing writes a business book summary and review that is included in their newsletter and blog.

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B2B Lead Generation Blog: Podcast: Duct Tape meets Lead Generation for the Complex Sale

markempa

While youre visiting Johns blog, be sure to subscribe to his newsletter. While youre visiting Johns blog, be sure to subscribe to his newsletter. Listen to podcast now FREE lead generation consultation from InTouch Just Tell Us How To Contact You First and Last Name Company Email Telephone Ext. Its terrific. Its terrific.