Valasys

OCTOBER 8, 2019

Finding an email marketing tool that suffices the requirements of your business isn’t a herculean task. Email marketing services are mostly consistent, though features & prices may vary slightly. Almost all of them provide free trials, a wide array of email templates, social media integrations & email scheduling.

Enterprise Management 51

Enterprise Management Budget Programs Email Marketing Work Management 51

Valasys

SEPTEMBER 6, 2019

For B2B marketers the social KPIs are paramount to measuring the successes of their social media advertising campaigns. Let’s now delve deeper into the quantification of social advertising strategies for the microblogging social network – Twitter.

Click Rate 40

Click Rate Marketing Automation Services Ideal Customer Profiles Social Media 40

Valasys

SEPTEMBER 16, 2019

Moreover, according to a blog by the Hootsuite, 80% of the B2B leads generated on all the Social Media channels, come exclusively through LinkedIn. The B2B marketers need to have a comprehensive B2B marketing strategy particularly when it comes to content.

Paid Content 40

Paid Content Linkedin Optimization Marketing & Strategy 40

Valasys

SEPTEMBER 4, 2019

While creating & running social media campaigns , marketers have all kinds of questions in mind, whether they are relevant, whether they will appeal to the buyer persona & whether they are worth the investments made. Marketers need to respect the researching habits of the customers & evolve with it.

Paid Content 40

Paid Content Cost Per Thousand CTR CPM 40

Valasys

AUGUST 30, 2019

Besides creating & delivering intent-based pieces of content through omnichannel, the marketers can also focus on creating augmented reality inventory experience (as was done by Zara), on Virtual tools (as the virtual make-up tool by L’Oreal Paris) and can also provide web-based AR platforms to the customers (as was done by CoverGirl).

Paid Content 49

Paid Content Lead Scoring Lead Ranking B2B Marketing 49

Valasys

SEPTEMBER 10, 2019

Not only that, the brands need to provide seamlessly excellent users’ experiences (UX) to their customers at each stage of their buying cycles, across omnichannel & also need to provide them with exemplary after-sales services to delight them, & to inspire the positive words to complement the marketing endeavors.

Word of Mouth 40

Word of Mouth WOMM B2B Marketing Marketing AI 40

markempa

APRIL 12, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

ROMI 120

ROMI Lead Generation Work Management B2B Marketing 120

Valasys

OCTOBER 3, 2019

Social Media KPIs form an important part of the marketing endeavors for the brands worldwide. KPIs are the lifelines for social media marketers. “How to set Social Media KPIs” remains a vital question at the back of the head of every marketer.

Social Media 51

Social Media Media Landing Pages Marketing Analytics Tools 51

Valasys

NOVEMBER 18, 2019

So, we have compiled the ultimate list of B2B marketing software for ambitious brands, intending to help you optimize your marketing endeavors for a better Return on Marketing Investment (ROMI). Thus, the platform qualifies amongst the ultimate list of B2B marketing software for ambitious brands.

Work Management 51

Work Management Marketing Management Software B2B Marketing 51

Valasys

SEPTEMBER 25, 2019

4) Accelerates the total number of Marketing leads on the Website: As content syndication triggers the number of qualified prospects, it automatically serves as an excellent tool for lead generation. The brands need to have systems in place to track & capture leads generated through syndication.

Cost per Lead 55

Cost per Lead WOMM Webinar Metrics ROMI 55

Valasys

NOVEMBER 4, 2019

Benefits of content personalization for B2B marketers pay off in the form of improved return on marketing investment (ROMI), as the data can serve as the microscopic lens for understanding the customers better & improving their experiences. Ways Content Personalization Benefits B2B Marketers.

Marketing AI 45

Marketing AI B2B Marketing Personalization Marketing Budget 45

Valasys

NOVEMBER 20, 2019

Read more : 6 Top Marketing Podcasts for B2B Marketers in 2020. Besides recording videos with colleagues & influencers & uploading it on the social media platform & then molding it in the form of blog posts is an impressive strategy. Read more : How to Assimilate Competitive Benchmarking in Social Media.

B2B 45

B2B Brand Identity Branding ROMI 45

Valasys

AUGUST 28, 2019

For the attendees live events provide unique opportunities for meeting new people, for sharpening their skilling & sharing exceptional insights on social media that their followers might not have ever heard of. B2B events marketing is a central theme to B2B marketing.

Marketing AI 40

Marketing AI CMO Planning Paid Search Agency 40

Valasys

NOVEMBER 20, 2019

Read more : 6 Top Marketing Podcasts for B2B Marketers in 2020. Besides recording videos with colleagues & influencers & uploading it on the social media platform & then molding it in the form of blog posts is an impressive strategy. Read more : How to Assimilate Competitive Benchmarking in Social Media.

B2B 40

B2B Brand Identity Branding ROMI 40

Valasys

APRIL 3, 2020

Read more on How to Build Customer Loyalty with Content Marketing. To be successful in B2B eCommerce, businesses not just need to optimize their digital touch-points including social media, websites and mobile applications, but also need to have a physical presence for seamless customer experience across omnichannel.

eCommerce 52

eCommerce B2B Enterprise Management Customer Satisfaction 52

Anteriad

APRIL 25, 2023

Click-through rate Also known as CTR, click-through rate measures the number of clicks that visitors to your site make as they travel from one part of your website to the next compared to the number of page landings, emails, and other marketing efforts. This data may include social media interactions, web searches, and browsing behavior.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Click-through rate Also known as CTR, click-through rate measures the number of clicks that visitors to your site make as they travel from one part of your website to the next compared to the number of page landings, emails, and other marketing efforts. This data may include social media interactions, web searches, and browsing behavior.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Valasys

JULY 8, 2019

Visually appealing pieces of content weaved in the form of stories, videos in particular when employed in B2B marketing, help in convincingly fostering customers’ rendezvous & simultaneously help the marketers in optimizing the Return on Marketing Investment (ROMI).

Storytelling 56

Storytelling Top of Funnel B2B Marketing Word of Mouth 56

Valasys

OCTOBER 29, 2019

When the budget is limited & the marketers have lots of plans on their platter, they need to develop small business marketing plans that will not only set them apart from other businesses but will also help them develop a competitive benchmarking strategy, strong enough to thrive & stand out in the marketplace.

Small Business Marketing 49

Small Business Marketing Creativity WOMM B2B Marketing 49