Martech
JULY 14, 2021
My old buddy Scott Brinker went controversial on LinkedIn this week, and for me the timing could hardly have been better. Until recently, the best way for pharma companies to reach physicians was through “detailing,” a process that involves face-to-face sales and promotional activities. He did go on to explain: “Brand makes marketing.
Smashmouth Marketing
JUNE 5, 2009
Promoted it on Twitter , on LinkedIn , and through other channels. We checked the companies out with the LeadLander Jigsaw link, and were able to identify 2-3 marketing contacts per company. We did this by using one link for Twitter , one for LinkedIn , and one for an email blast. Presto.Leads!
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Smashmouth Marketing
JUNE 3, 2009
Promoted it on Twitter , on LinkedIn , and through other channels. We checked the companies out with the LeadLander Jigsaw link, and were able to identify 2-3 marketing contacts per company. We did this by using one link for Twitter , one for LinkedIn , and one for an email blast. Presto.Leads!
Biznology
DECEMBER 31, 2014
Early examples of this exciting new trend in prospecting were Jigsaw, a business-card swapping tool that allowed sales people to trade contacts, and ZoomInfo, which scrapes corporate websites for information about business people and merges the information into a vast pool of data for analysis and lead generation campaigns.
Smashmouth Marketing
DECEMBER 30, 2008
Some are using twitter and LinkedIn , and some have great staff members who are passing the value up the chain. The best lists we've seen for the money are from Jigsaw hands down. You can go the next step too, even with a good Jigsaw list, by doing list validation and cleaning. Use LinkedIn and twitter to get recommendations.
Customer Experience Matrix
DECEMBER 8, 2011
. - Facebook forms: use forms within Facebook pages and apps to gather customer permissions - social sign-in: use social media sign-in services to replace marketing automation forms - personalized Facebook ads : display different ad versions on a Facebook page based on the user’s profile, including both Facebook and non-Facebook data Marketo - sharing: (..)
Smashmouth Marketing
DECEMBER 30, 2008
Some are using twitter and LinkedIn , and some have great staff members who are passing the value up the chain. The best lists we've seen for the money are from Jigsaw hands down. You can go the next step too, even with a good Jigsaw list, by doing list validation and cleaning. Use LinkedIn and twitter to get recommendations.
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