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How do you add “lives” to your content arsenal?

Exo B2B

As a result, sales forces have turned to the web with an increased presence on LinkedIn but also, with the appearance of content conveyed on audio-visual and interactive platforms. Take a survey on your LinkedIn or Facebook business page. The competition is stronger! Visit question-and-answer sites, such as Quora.

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How 3M Uses Daily Science to Maximize Social Results

Convince & Convert

“It’s an intentional motive to expose people to the breadth and depth of 3M and our entire product portfolio versus defining specific channels for specific products.” 3M on LinkedIn , Twitter , YouTube , Facebook , Instagram. If you could do a Skype call with any living person, who would it be?

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Top seven chatbot platforms and tools available

ClickZ

Reply.ai’s chatbot tool can be used across Facebook, websites, and Skype. Plus, it’s capable of providing “complements”, detecting human intent, and responding in human-like dialog with empathy. Context and intention identification with the capability to craft empathetic responses. Does it require coding? Customization.

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Vidyard Raises $18M from Bessemer Venture Partners and Other Investors to Fuel Video Marketing Industry

Vidyard

Research continues to validate that video has become an expected content medium for online audiences and the most effective way for marketers to increase conversion rates, brand affinity and purchase intent. When it comes to experience and a proven track record in B2B SaaS and marketing technology, Bessemer is second to none.

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Should businesses use LinkedIn groups or Slack for prospecting? Part 1

Biznology

If you’ve checked out your LinkedIn groups lately, you may notice that LinkedIn groups are not what they used to be. As much as I had hoped that LinkedIn’s changes to groups would have a positive effect, not much has changed in the user experience. Slack is a hybrid of instant messaging, social media, and Skype.

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Vidyard Raises $18M from Bessemer Venture Partners and Other Investors to Fuel Video Marketing Industry

Vidyard

Research continues to validate that video has become an expected content medium for online audiences and the most effective way for marketers to increase conversion rates, brand affinity and purchase intent. When it comes to experience and a proven track record in B2B SaaS and marketing technology, Bessemer is second to none.

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What Is a Chief Storyteller? Five Business Leaders Share Their Stories

Content Standard

A LinkedIn search for the job title “storyteller” reveals almost 10,000 hits. Or it’s the story of how the Skype translator is letting him talk to his Chinese mother-in-law for the first time and the impact that tech has had on his family. And the modern phenomenon of the corporate chief storyteller was born.